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The Anik Singal Show

How To Create A Best-Selling Book without Being Famous | Matt McWilliams

The Anik Singal Show

Anik Singal

Education, Business:entrepreneurship, Business, Marketing, Entrepreneurship, Courses

4.91K Ratings

🗓️ 1 February 2023

⏱️ 62 minutes

🧾️ Download transcript

Summary

I’ve written and self-published a ton of books in my career, but I’ve never had a publisher. I never thought I really needed one… Until I talked to Matt McWilliams. He wrote his book “Turn Your Passion Into Profits” and has turned it into a BIG business thanks to a major publisher. But it wasn’t JUST the publisher that made this book a HUGE success. During our conversation, he explained EXACTLY how he recruited an army of affiliates to promote his book. Plus, he went deep on… How a publisher revolutionized the rest of his sales funnel… The long-term impact of this book on his backend business… How he wrote a “legacy” book in 20-minute chunks every day… The exact process he took to find a publisher in just 7 days… Finding the right book topic and writing process for YOU… There’s so much to learn from this conversation! Be sure to check out Matt’s book at https://passionsintoprofitsbook.com/anik

Transcript

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0:00.0

The book opens doors, even a self-published book.

0:03.3

It opens doors because of the way that our brains are wired

0:05.9

because yeah, we're exposed to books at birth.

0:09.2

You know, we read to our kids when they were a day old.

0:11.9

You know, whether you're reading, you know,

0:14.1

Bible to them or stories or whatever,

0:15.9

you're reading to them and they see this book.

0:19.2

And our, we have thousands of books in the house.

0:22.1

Children's books, young adult books,

0:23.7

business books, personal growth books,

0:25.6

fiction books like they're all over the,

0:27.5

you go anywhere, any room in our house,

0:29.4

there's at least three books,

0:30.5

just lay in there and random places.

0:32.1

Our daughter, for example,

0:33.1

when I got my author copies and they came in the mail,

0:36.8

front door and I was, of course, like, so excited.

0:39.2

And she literally, I took it out there, I was like,

0:41.3

sweetie, I was like, look, she went up and she went,

0:45.9

and stuck her face in it and smelled it.

0:47.4

And she's like, new book smell.

0:49.9

She's told, she sold half a dozen to 10 copies of the book

...

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