How To Counteract SEO Traffic Drops #1819

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 7 August 2021

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In episode #1819, Neil and Eric talk about what to do when there is an SEO traffic drop. While you may panic when this happens, if you are doing things right, it should enhance and not harm your business. Tune in to hear more. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How To Counteract SEO Traffic Drops. [00:24] How many pages Neil and Eric recently lost traffic for. [00:57] Don't just focus on SEO; look at conversion rate optimization too. [01:27] What Neil means by building a brand to counteract SEO traffic drops. [02:25] With SEO, do not put all of your eggs in one basket. [03:07] You can only control what you own. [03:35] Never rely on one channel in your business. [04:02] How to know if you are too reliant on SEO. [04:21] That’s it for today! [04:21] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:17.8	All right, guys, before we start, we got a special message from our sponsor.
0:24.1	If you want to rank higher on Google, you got to look at your paid speed time.
0:28.6	The faster your website loads, the better off you are.
0:31.4	With Google's Corvital update, that makes it super, super important to optimize your
0:35.5	site for low time.
0:37.7	And one easy way to do it is use the host that Eric and I use DreamHouse.
0:42.2	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to
0:47.1	improve your low time.
0:48.6	Today, we're going to talk about how to counteract SEO traffic drops.
0:54.4	So, Neil and I, we just went through another nice Google update, and I don't know about
0:59.2	you, Neil.
1:00.2	I think I lost about 30, 35% or so, how much did you lose?
1:04.1	Somewhere around there, but some of it is seasonal, and overall, the pages that I lost
1:11.1	traffic for weren't the most relevant to my business, so we haven't really seen much
1:15.8	effect.
1:16.8	Does that make sense?
1:17.8	Like, I had pages on like discord and stuff like that had nothing to do with my business
1:22.0	and I don't really have the traffic at all.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.