How to Build Your Speaking Business and Not Just Get Gigs with David Avrin

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 6 September 2022

⏱️ 43 minutes

🔗️ Recording | iTunes | RSS

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Summary

We’re living in a world that continues to change post-pandemic — and speakers have to continue adjusting to stay relevant! There are more opportunities now than ever for speakers, but you have to be intentional and have a clear plan to build a sustainable speaking business.

This week, David Avrin joins us to share some great advice and a little tough love that will help you build your speaking business and not just get gigs.

David has a background in marketing and decades of experience in the speaking industry, and he's here to help you understand what it takes right now to get booked and paid to speak. David unpacks ways to beat imposter syndrome, what it looks like to inspire your audience, and why systems and processes matter more than giving a perfect performance.

David will bring you back to your "why" and show you how to turn your passion into sustainable success. If you're booking speaking gigs but haven't taken the leap to build a business — or haven't made it a priority — this episode is for you! You'll get fresh inspiration on how to seize opportunities, fill your calendar, and keep a long-game mentality.

Here's what you'll learn from this episode:

How to navigate and overcome imposter syndrome
The difference between booking gigs and building a business
How to recognize opportunity and capitalize on it
The importance of building your calendar and pipeline
Why you must pitch strategically
How to work smarter and not harder to transform your business
How to embrace the “thrill of the hunt”
And much more!

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Transcript

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0:00.0	Hey, Fran, Graham Baldwin here.
0:01.4	Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?
0:10.2	Well, that tool exists.
0:11.4	And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.
0:19.6	Even better, we're going to teach you exactly how
0:22.1	to create that tool for your speaking business in under an hour. For a limited time, we're going to
0:26.9	be offering a free live training on how to build and use this marketing asset to start booking
0:31.9	paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.
0:38.5	That's what you got to do is go to the speakelab.com slash marketing and we'll see you there.
0:48.9	Hey, what's up? Friends, Grant Baldwin here. So glad to have you here with us today for
0:51.7	episode 410 of the speaker lab podcast. Today I'm going to be joined by speaker David Arvin and we're going to be taking a closer look at what is working today right now for speakers to get booked and paid to speak. Now, as our world continues to readjust post-pandemic, there's a lot of opportunities for speakers and we want you to seize it. We want you to capitalize on it.
1:11.2	And so believe it or not, David actually spent his early years in the marketing world and at one
1:14.9	point was asked to teach a college summer course. It was at that time that he realized
1:18.6	the business opportunity that he had. And now 20 years later, he has really built something
1:23.0	incredibly rewarding around what he loves to do most, which is teaching and speaking.
1:27.6	Together, we're going to be talking about imposter syndrome, what it means to inspire from the
1:31.5	front of the room, and also what it looks like to build a business versus getting gigs.
1:35.5	Those are two totally different things.
1:37.4	It wasn't until a friend brought this to his attention that David really realized that he
1:40.7	didn't have the systems in place for a sustainable business.
1:44.1	And so during our conversation, he's going to share his own entrepreneurial journey and what it really really realized that he didn't have the systems in place for a sustainable business.
1:47.9	And so during our conversation, he's going to share his own entrepreneurial journey and what it really takes to fill your calendar, perfect your performance, and create the right
	...

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