How To Build An Unforgettable Brand | Connecting Things Keynote

The Jasmine Star Show

Jasmine Star

Business, Social Curator, Business Strategy, Business Tips, Instagram Growth, Photography, Online Marketing, Entrepreneurship, Jasmine Star, Marketing, Social Media, Social Media Strategy, Start A Business, Photographer

4.9 • 2.8K Ratings

🗓️ 12 November 2019

⏱️ 38 minutes

🔗️ Recording | iTunes | RSS

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Summary

Do you want to know the secret to making your brand UNFORGETTABLE in the eyes of your dream customer? Oh baby boo you better take out that pen and paper because you’re getting allllll the juicy details today. A brand is not defined by a business, but by the consumer's perception of the business. >>It is what somebody says about your business when you walk out of the room.<< When you make your audience feel happy, empowered, and educated they feel fulfilled. They turn i...

Transcript

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0:00.0	Welcome back to another episode of the Jasmine Starshow. I'm your host, Avertographer and Business
0:06.1	Strategist from Newport Beach, California, and you all get ready because today we are talking
0:12.0	about one of my all-time favorite topics. Okay, one of my all-time favorite topics is really ice cream.
0:18.4	We're not talking about ice cream today. My second favorite topic is how to build a brand,
0:24.1	not just on social media, but across all of your marketing efforts. Yes, all your efforts
0:29.8	it's going to be a good one. Not only will I walk you through what a brand is as defined by my
0:36.0	pretend online spirit animal slash boyfriend Seth Godin. Okay, JD, if you're listening,
0:42.4	Seth Godin is not my boyfriend, but it's a joke. Seth Godin defines a brand and it has revolutionized
0:48.4	the way that I think about building a brand. I'm also going to be talking my top tips for creating
0:53.6	a brand that turns your customers into raving fans. And if that ain't enough, I'm also going to
0:59.6	answer questions from business owners just like you. Regarding my thoughts on like things,
1:05.5	scheduling content on Instagram, how to determine the best hashtags for your brand and balancing
1:11.2	your personal life with your business. This content is coming at you in the form of a recording
1:17.2	of a talk I did at connecting things and connecting things is a creative entrepreneur networking event
1:23.9	located in Orange County, California. Now I have always wanted to speak in my hometown and I
1:30.2	haven't really had the opportunity until this event. This event usually boasts around 150 creative
1:36.3	entrepreneurs, which is really awesome. I have attended them in the past. And I made the kind of
1:41.7	casual mistake of mentioning that I would be speaking at the connecting things here in Orange
1:47.0	County and like 600 people RSVP'd. So that made for an interesting night. You know what I'm saying?
1:52.4	It was standing room only. But I met amazing people and we made it work. The audio is a little
1:59.9	sketchy because legitimately I gave a presentation in a brewery. Like we were standing around vats of
2:06.5	beer. Do beer come in vats? I'm not even sure. I don't even know what those are. I don't even drink
	...

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