How To Build An Authentic Brand

The Rich Roll Podcast

Rich Roll

Society & Culture, Education, Health & Fitness, Self-improvement

4.8 • 12.9K Ratings

🗓️ 3 November 2016

⏱️ 64 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Julie Piatt joins me for another mid-week installment of the podcast — a twist on my normal format where we answer listener questions and go deep on specific topics. Today we recap Plantpower Italia, our second retreat in Italy, before exploring the subject of building a brand that is truly authentic to who you are. Disclaimer: The answers might surprise you. Enjoy the show! Peace + Plants, Rich

Transcript

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0:00.0	Every brand has a mission statement, right?
0:04.0	So the mission statement of your brand, what is it?
0:07.0	And you know, there's all kinds of executives you can pay, you know, tons of money to, to help you distill down
0:12.0	what is your mission, but when I was reflecting on it and meditating on what is the ultimate mission of a life, a life realized or a life of Jai or victory is simply to know yourself.
0:30.0	The Rich Roll Podcast.
0:38.0	Hey everybody, what's going on? What's happening? My name is Rich Roll. I'm your host. Welcome to another special midweek edition of the podcast.
0:46.0	I'm here with my sometime co-host Julie Piot.
0:49.0	I'm Rich Roll.
0:50.0	And generally my wife as well.
0:52.0	Generally.
0:53.0	I really, I guess you're, I was going to say sometime what you're not my sometime wife, you're my sometime co-host, you're my all the time.
1:01.0	Right.
1:02.0	And we're going to drill down on some pretty specific topics today.
1:07.0	I think we have a great show for you guys in store.
1:10.0	But before we get into that, I wanted to let you guys know that today's show is brought to you by Audible.
1:17.0	I love Audible. Do you listen to audiobooks?
1:19.0	I never listen to audiobooks.
1:21.0	Sorry.
1:22.0	Audible is going to have to be chill with that response.
1:24.0	Sorry Audible, but if I did listen to audiobooks, I would use.
1:27.0	Well, after I'm done with this, you're going to be listening to audiobooks all the time.
1:32.0	I love audiobooks. I listen to them when I'm driving, when I'm working out, when I get stale on some of the podcasts that I listen to.
	...

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