4.8 • 18.1K Ratings
🗓️ 13 November 2025
⏱️ 63 minutes
🧾️ Download transcript
In this episode, I sit down with some of the top creators using Stan (garyvee.com/stan) to talk about building real businesses in the new creator economy. We go deep on how to pick the path that actually excites you, why reinvesting profits beats buying dumb sh*t, and how to hire when you’re just starting out. I also share thoughts on building both a personal brand and a company at the same time, why “document, don’t create” still wins in 2025, and how to stop overthinking and just do the thing that feels right.
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| 0:00.0 | Pick the thing that sounds the most interesting. |
| 0:05.0 | Like the one that you want to do. |
| 0:08.0 | Because then you will work harder. |
| 0:10.0 | If you did what I told you to do but you don't want to do it, |
| 0:13.0 | it's gonna be hard. |
| 0:15.0 | But if Tim wants to triple down on YouTube |
| 0:18.0 | because he fucking loves YouTube because he's a filmmaker and he doesn't want to do TikTok. |
| 0:22.5 | TikTok could have been the right answer |
| 0:24.4 | for more growth in the short term, |
| 0:26.6 | but deep down long term, YouTube's probably gonna work. |
| 0:30.1 | Do you understand what I'm saying, everyone? |
| 0:31.8 | If you wanna be a businesswoman instead of a content creator, |
| 0:34.8 | be more of a business, like what has made me unique-ish? |
| 0:39.0 | I don't think I'm unique, but I think all of you know, |
| 0:41.8 | I've had longer staying power than a lot of people. |
| 0:45.6 | I'm constantly evolving. |
| 0:47.1 | I haven't disappeared. |
| 0:48.7 | I don't fuck things up too often, you know, |
| 0:51.3 | is because I really go with what I want to do, and I'm okay. And you also, actually, this is really good. You all also know there's moments when I'm red hot and Gary Vee feels like proper and there's times like, where's he, like I'm not as hot, like even the last two years, I've been so head down building V friends and VaynerMedia, that Gary Vee of it all is not as hot as it was three years ago, |
| 1:12.2 | but now I'm going to start streaming live on Twitch and kick |
| 1:16.0 | and doing podcasts and doing more of this stuff, |
| 1:18.4 | and next year will feel like, fuck, Gary V's everywhere. |
... |
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