How to build a global brand: Interview with Liliana Lovell

Sports Motivation Podcast

Niyi Sobo

Sports, Business

4.9 • 767 Ratings

🗓️ 18 October 2019

⏱️ 57 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this interview, I speak with the founder and CEO of Coyote Ugly Saloon, one of the most popular and successful bars in the world, Liliana Lovell. She breaks down her philosophy on leadership, loyalty and what it takes to build a global brand in an industry that did not welcome her with open arms.

TIME STAMPS:

(0:00) A special birthday shoutout to my killas, Rachel & Rose!

(6:02) Intro to today's episode

(8:55) Welcome, Liliana Lovell!

(9:42) Liliana's story

(12:48) What college taught Liliana as an entrepreneur

(13:52) The launch and expansion of "Coyote Ugly"

(16:51) "When you have nothing, you've got nothing to lose."

(20:43) Having the foresight to think 5 years down the road.

(22:18) Liliana's weaknesses along her journey.

(24:37) Having super-high standards for your business.

(25:49) The skeleton behind Liliana's business-model.

(28:43) Why Liliana still hires all the opening-staffs around the world, in-person.

(31:09) Fears, doubts, and bar culture.

(33:58) What helped Liliana deal with her fears and doubts.

(34:56) High-valued characteristics in Liliana's team.

(36:16) "Loyalty"

(38:36) Being a female entrepreneur in America

(42:37) "Imposter Syndrome"

(44:55) Key tip: Don't be dumb with money.

(50:13) How Liliana stays up to date on all things business.

(51:52) Liliana's keys to maintaining high-energy.

(53:30) Liliana's round-table wish of "dead-or-alive" greats.

(55:51) How to get in touch with Liliana and support Coyote Ugly's latest charity for the Bahamas

Website: www.coyoteuglysaloon.com

Facebook: www.facebook.com/coyoteuglysaloon

Instagram: www.instagram.com/coyoteuglyusa

Transcript

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0:00.0	We interrupt this regularly scheduled sports motivation podcast episode
0:08.3	because I want to give a special shout out to do very special people.
0:14.4	It's their birthday.
0:16.7	Rachel and Rose.
0:20.5	Two people who are extremely loyal, dedicated extremely hard working and have been holding it down
0:27.6	Helping to build this empire and bring this vision to life
0:32.6	You guys are very special you very important and I hope that you feel very special on your birthday.
0:39.3	So make sure you enjoy yourself. Eat some good food. Pop some bottles. Relax. I know you're still
0:49.4	going to work. And make sure you don't limit it to one day.
0:55.6	This is your birthday week.
0:58.5	No, this is your birthday month.
1:00.8	So treat yourself.
1:06.2	And feel love, feel value because you are.
1:08.4	And don't let just me tell it.
1:11.5	Let the jungle talk.
1:19.9	Hi Rose. Hi Rachel. This is John from K.I.6.
1:24.1	And just wanted to send my best wishes for your birthdays.
1:28.8	Yeah, thank you so much, both of you, really,
1:33.9	for giving us the time of day and killer instinct.
1:37.7	You know, Rachel, for helping out and the ambitious athletes clarifying anything,
1:41.4	you know, sharing your experiences.
1:49.2	And, yeah, Rose, my KI rep, helping me get organized and, uh, and clarifying any, anything that I had as well. Um, you know, just happy
	...

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