How to Bet On Yourself with Amira Rasool of the Folklore Group
Balanced Black Girl
She's So Lucky
4.8 • 2.5K Ratings
🗓️ 1 October 2024
⏱️ 57 minutes
🧾️ Download transcript
Summary
#257: Have you ever wondered how to elevate your brand or business? Are you ready to take your vision to new heights? Now is the time to bet on yourself!
In today’s episode, I’m sitting down with Amira Rasool, Founder and CEO of The Folklore, to discuss how to build a global business from the ground up.
Together, we discuss the secrets of creating an empowering brand and how to keep your vision big and bold! Amira shares valuable insights on evolving your business and attracting new investors in today's market.
We Also Talk About…
- Amira’s journey from fashion editor to global business founder and CEO
- Why making waves as a Black entrepreneur matters and how to navigate the challenges
- Start up advice and hacks to supercharge your business growth
- How to source products and collaborate with brands worldwide
- How to attract international shoppers like a pro
- Turning setbacks into comebacks as a business owner
Resources:
- Subscribe to my Substack, Balance with Les
- Come to Balanced Black Girl Live on Oct 21st in NYC.
- Follow Amira on Instagram @amirarasool
- Follow the Folklore on Instagram @thefolklore
- Check out shop.thefolklore.com and upcoming sip-n-shop events near you!
- Read Dopamine Detox : A Short Guide to Remove Distractions and Get Your Brain to Do Hard Things by Thibaut Meurisse
- Listen to episode 255: How to Win at Life: The Mindset Shift You Need to Level Up
Keep in touch with Balanced Black Girl:
- Watch on YouTube @BalancedBlackGirl
- Shop limited-edition Balanced Black Girl merch
- Follow on IG: @balancedles @balancedblackgirlpodcast
- Follow on TikTok @balancedles
- Visit our website at balancedblackgirl.com
Sponsors:
- Biosil | Get 30% off your first order of Biosil. Visit biosil.beauty and enter the code BALANCEDLES.
- Goodr | Stylish sunglasses starting at $25 a pair! Go to goodr.com/balancedles and use code BALANCEDLES for free shipping
- Caraway | Their internet famous cookware set comes with a Sauté Pan, Fry Pan, Dutch Oven and Sauce Pan. Plus, lids for all of them, a canvas lid holder and magnetic pan rack for storage! It’s the ultimate kitchen set-up and will save you $150 versus buying the items individually. Visit Carawayhome.com/balancedles to take an additional 10% off your next purchase.
- Philadelphia Cream Cheese | Philadelphia makes everything creamier. Visit creamcheese.com for recipe inspiration and to purchase Philadelphia Cream Cheese so you can start adding it to your recipes at home!
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Transcript
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| 0:00.0 | The following podcast is a dear media production. |
| 0:04.0 | Hey Bestie, what are you doing on October 21st? |
| 0:08.0 | If you don't have plans yet, I have an amazing idea. |
| 0:11.0 | I think you should come to balance Black Girl Live on October 21st in New York City. |
| 0:17.2 | We're going to be doing a live show at City Winery in New York. It's going to be an amazing girls night out. So bring your |
| 0:26.1 | bestie and come join us. If you have enjoyed all the content I've done this |
| 0:30.0 | year about your successful era, about leveling up, about stepping into the highest |
| 0:34.1 | version of yourself, you are going to love the live show where we really get into all of your questions |
| 0:40.3 | about how to become the best version of yourself. |
| 0:44.0 | Tickets are available now. |
| 0:45.5 | You can get them in the show notes. |
| 0:46.8 | You can get them at my Lincoln Bio on all my social media profiles. |
| 0:50.2 | And make sure you get your ticket soon |
| 0:51.6 | because you don't want to miss it. |
| 0:53.0 | Welcome to Balance Black Girl. My name is Les, I am your host and I appreciate you tapping in. |
| 1:06.0 | I am so excited for today's episode because I am joined by an amazing guest who is |
| 1:11.1 | perhaps the most impressive human I've met to date. |
| 1:14.0 | Amir Rassuil, founder and CEO of the Folkore, |
| 1:19.0 | as well as the Forbes under 30 this year. |
| 1:22.8 | Congratulations. |
| 1:23.8 | Thank you. |
| 1:24.8 | Thank you. |
... |
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