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The Playbook With David Meltzer

How to Become a Better Salesperson

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Entrepreneurship, Careers, Business

4.91.9K Ratings

🗓️ 14 October 2022

⏱️ 10 minutes

🧾️ Download transcript

Summary

Simply put, sales is a process to ultimately reach an agreement or understanding where all involved see the vision as beneficial. No matter what we are selling to others, whether it is a product, service, company, or yourself, mastering these five steps will lead you to the successes you desire.

Transcript

Click on a timestamp to play from that location

0:00.0

You do this SAT course, I will raise it 40%.

0:03.0

Kids who get a 40% score higher, gets this much more in scholarship money,

0:07.0

gets into these types of schools that get this much more salary.

0:10.0

Yes, you have to pay $1,200 for my course, but I guarantee you.

0:14.0

By the time they're 50 years old, this course has now netted $2.6 million minimum for it.

0:19.0

And you see any reason you won't want to do it.

0:23.1

This is the playbook. Tony Gwyn was my inspiration to be a great sales person. Naturally, he's

0:28.2

to me the greatest ball hitter in the world. And when I was 12 years old, he owned the San

0:32.9

Nago School of Baseball. And it used to just amaze me not only would he take the time to give back and tell me

0:39.3

that by helping me he was learning more about what he was doing but more importantly he would

0:44.4

study the old beta max green screen to see where this release in hours why is he practicing this

0:50.8

so much he's the greatest hitter right. He got a 394 last season.

0:54.2

He, you know, I couldn't get it. And then when I got a law school and became a salesperson

0:58.6

and the stigma that was related to the salesperson and all the things that naturally were

1:02.4

inherent in that stigma of overselling back and selling, lying, manipulating, and cheating,

1:07.7

I learned that I had to fight my natural ability by practicing being open-minded.

1:14.6

Practicing being open-minded. I only want to do business with open-minded people. Why?

1:19.6

Because I wasted so much time trying to convince closed-minded people of something.

1:24.6

Re-engineer a vision of somebody who has a closed mind.

1:28.7

It takes a thousand times the energy to re-engineer or to overcome a close mind than it does

1:34.5

to convince or to engineer an open mind.

1:37.5

And today, as I'm an old man, like I said, because I am in the social realm where before,

...

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