meta_pixel
Tapesearch Logo
Log in
Marketing School - Digital Marketing and Online Marketing Tips

How to Be Creative When You're Not Creative | Ep. #658

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Marketing, Careers, Business

4.61.4K Ratings

🗓️ 20 May 2018

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #658, Eric and Neil discuss how you can be creative when you are not a creative-minded person. Tune in to hear where you can find inspiration. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Be Creative When You're Not Creative [00:34] At a retreat in Cabo San Lucas, Eric met a man who makes commercials for companies like Burger King. [00:50] His tip about creativity was zig when everyone else zags. [01:15] If a customer requests something, see if turning their approach on its head would be more effective. [01:50] If everyone is moving away from Snapchat, you should go towards it. [02:05] See what your competition is doing and see if you can build on what they are doing or flip their ideas. [02:32] Blogs and podcasts are more popular than ever. [02:49] Listen to Growth Everywhere and use the strategies that others have used to grow their businesses. [03:04] Take creative ideas that worked for others and run experiments using these techniques. [03:24] If an approach is working for someone else, see if it will work for you and figure out how you can build upon it. [03:45] Everything is an iteration of something else. [04:13] Draw creativity from your surroundings. [04:28] Remember to learn continuously! [05:00] Mastermind groups, marketing conferences, diving into people’s numbers will help you gain insight into what works. [05:35] Nathan Rabka had a guest on his show and the guest made up numbers about their growth. [05:57] Everyone lies and be careful to spot the misleading information. [05:58] That’s all for today! [06:00] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school

0:14.5

with your instructors Neil Patel and Eric Sue.

0:19.4

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a

0:49.3

great way to improve your load time.

0:51.6

Welcome to another episode of Marketing School.

0:55.0

I'm Erittu, and I'm Neil Patel, and today we're going to talk about how to be creative

0:59.5

when you're not creative.

1:00.6

So this, I was thinking of this topic because recently I was at a

1:04.3

retreat named Cabo and one of the guys he in the group he does commercials for

1:09.6

companies like Burger King for example and he's very creative extremely creative in fact he's so creative that his entire office is

1:15.6

creative it's just like how does this guy think why is he so consistent all

1:19.8

the time and I thought his tip was amazing.

1:23.0

We did a short kind of presentation.

1:25.0

I really want to put this in front of you guys too.

1:27.0

So the way he is creative is he basically zigs when other people zag.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Eric Siu and Neil Patel, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Eric Siu and Neil Patel and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2026.