How to Avoid Over-Servicing Clients | Ep. #441

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 15 October 2017

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #441, Eric and Neil discuss how to avoid over-servicing clients. Tune in to learn what the Zero Dollar Charge Order is, the value of doing exactly what’s stated in your contract, and how to prevent being taken advantage of by your clients. Time Stamped Show Notes: 00:27 – Today’s topic: How to Avoid Over-Servicing Clients 00:47 – Eric uses Hubstaff, which is a time tracking tool 01:00 – It’s important to internally track time in a company 01:15 – You don’t have to charge per hour, but audit your time wisely 01:38 – Follow what’s in the contract 01:44 – Learn how to say “no” if it’s not in the contract 02:07 – Eric hired The Smart Agency Podcast’s Jason Swenk 02:20 – He created the tactic called “Zero Dollar Charge Order” 02:27 – You send an invoice for zero dollars that states the services you gave for free 03:35 – If you have to charge for it, charge for it 03:59 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 04:07 – Go to SingleGrain.com/giveaway to get your FREE copy 04:11 – That’s it for today’s episode! 3 Key Points: Track your time internally as a way of accountability. Stick to the contract—learn to say “no” to additional work that’s being offered by your client. Don’t be afraid to charge if you need or have to. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a great way
0:49.7	to improve your low time. Welcome to another episode of marketing school.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:57.0	And today we are going to talk about how to avoid over-servicing clients.
1:02.0	So this is something that I can speak to because I'm in the services space,
1:05.5	Neil not so much anymore, or I guess Neil kind of,
1:08.0	but. Not really, but this is mainly all you.
1:10.1	Yeah, so I'll talk, oh wow, look, you're trying to throw it out to me.
1:13.1	Okay, great.
1:14.0	So I'll tell you what works.
1:16.2	So we use a tool called Hubstaff, and that allows us to track time, it allows us to see kind of
1:21.7	which clients we're working on. It's
	...

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