The path to passivities, the profits, processes, and people.

So I'm going to take you really, really quickly through how to adjust your business for profit.

Because when I made the change, I went from, holy crap, I'm making millions of dollars to,

why am I not saving millions of dollars?

And I didn't realize that was the game.

And I literally just implemented this system.

And all of a sudden, like, we're saving on average $40,000 to $60,000 a month.

And that's when I'm able to reinvest back into you guys, into the businesses, into new team,

into infrastructure, and to people.

It was just a decision.

The business itself was already running fine.

We had the revenue, but we just didn't have the profit systems.

So revenue is vanity, profit is sanity, cash flow is king. Revenue is vanity, profit is sanity,

and cash flow is king. Vern Harnish. This is the, everything that you need to know from the book

Profit First is here here if you haven't read

the book profit first show fans who's read it okay about half the room if you haven't profit first

mike mccalowitz i'm not going to attempt to spell his last name and he'll be okay with that

uh mike is a buddy of mine now he wrote the foreword to my book from passive and he's on the cover. So he's a really cool dude. He knows his stuff. This is the entirety

of the book. Still highly recommend you read it. Before, sales minus expenses equals profit.

After, sales minus profit equals expenses. So when we start a business, when we buy a business,

when we run in a real estate business, we start with what we want our profit margin to be,

and everything that's left over is what we're allowed to spend. So for us, salaries and commissions

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