How Titans Beat Irrelevance
The Robin Sharma Mastery Sessions
Robin Sharma
4.8 • 886 Ratings
🗓️ 18 August 2016
⏱️ 8 minutes
🧾️ Download transcript
Summary
--did you hear the story about how business icon Sam Walton got thrown into jail for pursuing innovation?
--interested in learning the #1 way great companies absolutely own their industries?
--want to know the dangers of "Mediocrity Creep" and how it destroys most businesses, over time?
If so, carve out 8 minutes and listen to this Mastery Session that I carefully made based on one of the models I teach at my annual flagship event The Titan Summit that has helped past attendees build their fortunes and scale world-class enterprises.
Hope all this free training I work so hard to make so valuable is helping you do epic things with your greatest days.
Robin
Transcript
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| 0:00.0 | Hi, it's Robin Sharma. Welcome to the Mastery Sessions. |
| 0:05.0 | Hi, this is Robin Sharma. Welcome to this Mastery Session. |
| 0:09.0 | This Mastery Session is called How Titans Beat Ir relevance. In this world where there was so much |
| 0:15.4 | globalization and there's so much competition and there's so much societal disruption |
| 0:22.1 | I think you owe it to yourself and to your craft and to your best |
| 0:26.5 | game and to your customers and to the organization that you work with to avoid irrelevance at all costs. |
| 0:34.1 | And here's how you do it. |
| 0:35.3 | I'm going to start off with an anecdote. |
| 0:37.6 | A few weeks ago, I was in a city |
| 0:39.6 | and I went to one of my favorite hotels |
| 0:41.5 | and this hotel was sort of the iconic hotel of the city. |
| 0:45.2 | And I love going there because it's a lovely hotel. |
| 0:47.4 | I get very inspired. |
| 0:48.6 | The service wasn't magnificent and they used to do everything at world class. |
| 0:54.2 | Now here's what happened. |
| 0:55.3 | I think there was probably such a lineup to the front door, |
| 0:58.8 | metaphorically speaking, they fell in love with their own success. |
| 1:03.0 | You know, and there's a model I teach at my flagship event that I do every year. |
| 1:07.0 | It's called the Titan Summit. |
| 1:09.0 | It's become really famous around the world. |
| 1:10.0 | You've probably heard about it. |
| 1:12.0 | And the model I teach is the |
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