How the grind of entrepreneurship helped this couple become great franchisors

Take-Away with Sam Oches

Nation's Restaurant News

Business, Entrepreneurship

2.5 • 15 Ratings

🗓️ 8 October 2024

⏱️ 40 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode of Take-Away with Sam Oches, Sam talks with Brandon Knudsen, cofounder and CEO of Ziggi’s Coffee, a Colorado-based franchise that is closing in on 100 locations. Brandon started Ziggi’s with his wife Camrin in 2004 after convincing her to drop out of college and move to Colorado with him to start a business. They spent 12 years experiencing all of the hardships of running a business, grinding their way to 6 locations before franchising Ziggi’s. Brandon joined the podcast to talk about how that experience helps the Knudsen’s excel at being franchisors and how Ziggi’s is standing out in an increasingly crowded coffee category.

In this conversation, you’ll find out why:

Hard work does not go unnoticed
Partnerships aren’t for everyone
Some of the best ideas come when you’re backed into a corner
Customers sometimes come for the relationship, not the product
Every restaurant brand should see growth as a marathon, not a sprint
Even hot markets with lots of competition have pockets of opportunity
The grind of entrepreneurship is a great precursor to being a franchisor

Have feedback or ideas for Take-Away? Email Sam at [email protected].

Transcript

Click on a timestamp to play from that location

0:00.0	Hey there, welcome to Takeaway with Sam Ocus, a podcast from Nation's Restaurant News.
0:05.5	I am Sam Ocas editor-in-chief here at NRN, and this is the show where I give you an all-access pass to the restaurant industry's most influential decision-makers.
0:14.4	This week I'm talking with Brandon Nudson, the co-founder and CEO of Ziggy's Coffee, a Colorado-based franchise that's closing in on 100 locations.
0:26.1	Brandon started this concept with his wife Cameron in 2004 after convincing her to drop out of college and move to Colorado with him to start a business.
0:35.3	They eventually bought a sandwich shop that they tried to
0:38.5	convert into a coffee shop, and then they bought a proper coffee drive-thru in Longmont, Colorado.
0:44.9	Now, it's been 20 years since Ziggy's opened its doors, and Brandon and Cameron spent the first
0:52.3	12 of those years experiencing all the hardships of running a
0:55.8	business, grinding their way to six locations before franchising Ziggy's.
1:00.9	Brandon joined the podcast to talk about how that experience in the early days helps the
1:05.5	nudesons excel at being franchisors and how Ziggies is standing out in an increasingly crowded coffee category.
1:14.3	In this interview, you will learn more about why partnerships are not for everyone,
1:18.4	why customers sometimes come for the relationship, not the product,
1:22.3	and why the grind of entrepreneurship is a great precursor to being a franchisor.
1:28.2	Jumping now into my interview with Ziggy's Brandon Nudson.
1:32.2	Also, don't forget to stick around after the interview,
1:34.3	as I will share my seven takeaways from this discussion,
1:37.4	actionable insights that you can take with you on the go.
1:43.0	Okay, I'm sitting down with Brandon Nudson, the co-founder and CEO of Ziggy's Coffee.
1:49.4	Brandon, thanks for taking some time today. Yeah, thanks, Sam. Appreciate you having me on.
1:53.7	Absolutely. So Ziggies, this is a brand that's been around for a while, but now you guys are
1:58.7	closing in on 100 locations. Maybe you even just open 100 locations.
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Nation's Restaurant News, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Nation's Restaurant News and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.