How the diet industry lied to us

Lean With Plants

Chelsea Mae Cullen

Health & Fitness, Nutrition

4.8 • 874 Ratings

🗓️ 20 June 2023

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

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Summary

Weight loss is often surrounded by a cloud of mystery and perceived complexity. There are many fad diets promoting quick weight loss and so much conflicting information online, it's hard to know what is true and what isn't.
The diet industry thrives on exploiting people's desires to lose weight quickly and effortlessly, often resorting to misleading claims.

Many people believe that there must be some secret formula to shedding pounds and getting in shape. They tend to think of themselves as unique individuals who require personalized advice or special attention in order to achieve their weight loss goals. Additionally, there is a prevalent belief that our metabolisms are somehow flawed or broken, making it even more difficult to lose weight as we age. This leads to the idea that we need specific diets tailored to our body types or blood types.

However, the truth is far simpler. We are not as special as we think when it comes to weight loss. The fundamental principle remains the same for everyone: we need to create a calorie deficit. Our metabolisms don't actually break; the main difference lies in the fact that we tend to lead more sedentary lifestyles, resulting in fewer calories burned. Ageing also plays a role in weight gain, mainly due to decreased physical activity levels. Lifestyle factors also influence weight gain, but the basic strategy for weight loss remains unchanged.

Weight loss is not a rapid process in most cases. Instead, a healthy and sustainable rate is around 1-2 pounds per week. Any additional weight loss beyond this can be considered a bonus, but it's important to focus on the non-scale victories and leading measures of progress such as long term habit change rather than solely fixating on the number on the scale.
The foundation of successful weight loss lies in creating a calorie deficit. While our starting points may vary there is no need for complex and specific diets based on body type or blood. By understanding the true nature of weight loss, we can implement effective strategies and achieve our goals, regardless of our individual circumstances.

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Transcript

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0:00.0	Hello, welcome to the Lean of Plants podcast. My name is Chelsea and if you are struggling to lose weight on a plant-based diet, then this podcast is for you. While there are thousands of books, podcasts and resources about the benefits of a plant-based diet, the reality is that being vegan does not
0:22.0	guarantee losing weight. If you are feeling frustrated and confused about where to start,
0:28.7	or you know exactly what you should be doing, but you just can't seem to rustle up enough
0:34.1	willpower to do it, then keep listening. In this podcast, you'll learn the truth about plant-based weight loss, but just as importantly,
0:42.1	how to use proven methods of behavioural change to turn what you know into lifelong habits that
0:48.3	lead to getting and staying lean.
0:51.3	Can't wait to get started.
0:53.1	Let's do this.
1:07.5	Music lean. I can't wait to get started. Let's do this. Hello, hello, welcome to the lean of plants podcast. We're going to dive into how the diet industry lied to us,
1:15.8	how they continue to grab our attention with fad diets and marketing tactics. Not that I think that
1:24.5	marketing, by any stretch of the imagination, is bad. It's really just persuasion,
1:28.7	but really how to identify these kind of common scenarios or common strategies that are used by this
1:40.3	multi-trillion dollar industry to keep us as customers, keep us coming back, keep us thinking
1:48.9	like we are getting results or we're moving forward or that there's a new fix or a new option
1:55.0	when instead we go year after year feeling frustrated, never losing the weight, feeling like more and more like
2:02.6	we're a failure and there's something wrong with either our minds or our bodies.
2:06.5	And that's not okay because the answer is in fact incredibly simple.
2:10.8	It's just not easy to implement like nothing is, but there's ways we can make it easier.
2:15.6	So I've thought about about six or seven things that
2:20.6	are really common overarching themes of the diet industry. We're going to go over what they are so
2:28.0	that you can look out for them as you are scrolling social media, Instagram, which is social media or da, I don't know why I said that, anything online, whenever you're presented with this in books or you're Googling something, whenever you're having a conversation with someone, whatever you're looking on YouTube.
2:49.7	These kind of things come up all the time.
	...

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