How Speaker Bureaus Are Responding to COVID-19 With Shawn Hanks

The Speaker Lab Podcast

The Speaker Lab

Authors, Public Speakers, Public Speaking, How To, Marketing, Smallbusiness, Coaching, Education, Entrepreneurship, Speaking, Business, Side Gig

4.8 • 575 Ratings

🗓️ 27 March 2020

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

Grant Baldwin and Shawn Hanks hosted a Facebook Live to talk about how speaking bureaus are responding and adjusting to the coronavirus.

During the live stream, Grant and Shawn discuss:

How appropriate the term “unprecedented” is in these unique times
Finding comfort in shared experiences
Adapting in the midst of unforeseen circumstances
Navigating the process of postponing/rescheduling 400+ events
The challenge of responding with grace versus reacting in fear
Operating from a place of fear in the short-term creates long-term losses
Focusing on relationships and maintaining bridges
Adjusting presentation to fit virtual delivery
Following wise financial practices to prepare for times of crisis
Diversify your business with other offers besides speaking on stage
Be cautious before you pivot your entire platform
Reaching out to clients to see where their pain points are and how you can serve their audience with content in the interim
And more

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Transcript

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0:00.0	Hey, Fran, Graham Baldwin here.
0:01.4	Hey, what if I told you that there was a single marketing asset that you could use to book tens of thousands of dollars in paid speaking gigs before you even have a website?
0:10.2	Well, that tool exists.
0:11.4	And Dan Irvin, one of the speakers on our team, used it to book over $36,000 in speaking gigs without a fancy website or any social media presence.
0:19.6	Even better, we're going to teach you exactly how
0:22.1	to create that tool for your speaking business in under an hour. For a limited time, we're going to
0:26.9	be offering a free live training on how to build and use this marketing asset to start booking
0:31.9	paid gigs in just a few weeks. If you want to hear more, go to thespeakalab.com slash marketing.
0:38.5	That's what you got to do is go to the speakelab.com slash marketing and we'll see you there. Hey, what's our friends? Grant Baldwin
0:48.8	here. Welcome back to the Speakelab podcast. Hope you're doing well. Hope you're keeping your head up in
0:53.2	these challenging and unique
0:54.5	times. Today we are talking with my friend Sean Hanks. Sean is the president of Premier Speakers
0:59.8	Bureau, one of the best bureaus in all the land, one of the fit, one of my favorite people
1:03.7	in the speaking industry. It's not just me. Most everyone that I've talked to who knows Sean
1:10.1	just says like Sean is the best. So
1:12.8	excited to have Sean for a couple minutes here in this really busy time for him. As again,
1:18.4	his world and the speaking bureaus have been rattled and rocked. And so we, we talk about that,
1:24.0	how they're handling it, how it's kind of unfolded for him. His advice for speakers, the things he's seeing with virtual speaking,
1:30.0	and just keeping your head in the right place during all of this.
1:32.7	So last to get to you with my buddy Sean Hanks, so let's jump into it.
1:36.4	Enjoy.
1:38.6	Hey, what's that, friends?
	...

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