How Should I Promote My Content?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 29 September 2015

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today's question comes from Tony, who asks about content promotion. Tony mentions Derek Halpern, who spends a lot of time promoting his content (http://socialtriggers.com/). The tool I use for recycling social posts is Edgar (http://meetedgar.com/); the tool I use for my editorial schedule is Coschedule (http://smartpassiveincome.com/coschedule) Do you have a question about promoting your content? Record it at http://www.askpat.com/. Today's sponsor is Freshbooks. Go to http://www.GetFreshBooks.com and enter "Ask Pat" for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:04.0	AskPath.com.com.
0:07.0	What up, everybody, Pafflin here, and welcome to episode 441 of AskPath. Thank you so much for joining me today.
0:16.9	As always, I'm here to help you by answering your online business questions five days a week.
0:20.3	And we have a great question today from Tony. But before we get to Tony's question, I do want to help you by answering your online business questions five days a week, and we have a great question today from Tony.
0:22.2	But before we get to Tony's question, I do want to thank a great sponsor, which is freshbooks.com, making it super easy for all of us out there to manage and keep track of our business finances, from our income to our expenses and even invoicing as well.
0:34.8	They make invoicing super easy. They have an award-winning mobile app so you can check the financial health of your business
0:39.6	on the go-to.
0:40.6	And they serve over 3 million small businesses, including mine, and they can help serve you
0:45.7	to check it out for free for 30 days by going to getfreshbooks.com and by entering
0:51.8	Ask Pat in the How Did You Hear About Us section?
0:54.6	Again, that's Get FreshBooks.com.
0:56.5	Enter Ask Pat.
0:58.2	All right.
0:58.8	Here's Tony.
1:00.2	Hey, Pat.
1:01.0	My name's Tony.
1:01.8	Had a question for you regarding promoting your content.
1:06.0	Kind of taking that Derek Halpern approach while you're writing less content, but spending more time on promotion.
1:13.7	So how would you go about doing that as far as promoting that piece of content goes?
1:18.1	And would that change depending on whether you're doing a blog post or a podcast episode?
1:24.2	We'd love to hear your thoughts.
	...

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