How Pixar's Ed Catmull and Pete Docter make magic on and off screen
ReThinking
TED
4.7 • 626 Ratings
🗓️ 25 July 2023
⏱️ 46 minutes
🧾️ Download transcript
Summary
As they dreamed up iconic characters like Buzz and Woody, Pixar reinvented how animated movies are made. But first, they had to build a culture to make this magic possible. Pixar's co-founder and longtime president Ed Catmull and Oscar-winning Chief Creative Officer Pete Docter talk with Adam about how to spark and sustain creative collaboration. They also reveal the secret to great storytelling, discuss how to maintain and evolve a vision, and reflect on the lessons learned from working closely with the ever-enigmatic Steve Jobs. Transcripts for ReThinking are available at go.ted.com/RWAGscripts
ReThinking is produced by Cosmic Standard. Our Senior Producer is Jessica Glazer, our Engineer is Aja Simpson, our Technical Director is Jacob Winik, and our Executive Producer is Eliza Smith.
For the full text transcript, visit ted.com/podcasts/rethinking-with-adam-grant-transcripts
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Transcript
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| 0:00.0 | Hello, it's Ed Gamble here from the off-menu podcast. |
| 0:02.6 | James A. Caster here. |
| 0:03.7 | And we are currently being brought to you by co-op's new meals range, served. Served is all about making midweek meals delicious yet effortless. It's ready to cook meals prepared with fresh ingredients that's ready in just 30 minutes, taking the hassle out of cooking without breaking the bank. Choose from one main and two sides for £7 for co-op members. The meal serves two, so that's £3.50 each. |
| 0:23.7 | Oh, that's flavours worth six. the bank. Choose from one main and two sides for £7 for co-op members. |
| 0:21.4 | The meal serves two, so that's £3.50 each. Oh, that's flavour's worth sitting down for, Ed. Without the hassle of all the prep, you can pop into your local co-op or get it delivered right to your door in as little as 20 minutes through co-op delivery, Uber Eats, Deliveroo, or Just Eat. £8 for non-members ends 28th of October. Co-op group membership required. |
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