How NIL Is Working One Week In And Why Do You Have A Problem With It?

The Ryen Russillo Podcast

The Ringer

Sports

4.8 • 13.9K Ratings

🗓️ 7 July 2021

⏱️ 97 minutes

🔗️ Recording | iTunes | RSS

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Summary

Russillo shares his thoughts on the new name, image and likeness rules now that we’ve had a week to see them in action and then welcomes on three different guests with unique perspectives on how it will shape college sports. First he chats with Sports Illustrated’s Ross Dellenger for some background on how we got here, where it’s going, and why this could end the NCAA. Next, he chats with Mackenzie Landry, the Chief Brand Officer of Matchpoint Connection, which helps college athletes connect with local businesses for paid marketing opportunities. Then, he welcomes Brandon Landry, the founder and CEO of Walk-Ons, for an inside look at how his company plans to use the new NIL rules to work with college athletes across the country. Finally, Ryen talks about the Finals he’s had the biggest rooting interests in and finishes with some listener-submitted Life Advice questions. Host: Ryen Russillo Guests: Ross Dellenger, Mackenzie Landry and Brandon Landry Producers: Kyle Crichton and Steve Ceruti Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:00.0	Yeah, we're going to all look back probably at COVID, you know, and it being the kind of
0:08.3	the real start of the crumbling of the NCAA and the crumbling of its authority.
0:17.0	And, you know, it washed its hands of COVID, basically allowing the conferences to make
0:25.4	their own decisions and that led to a fractured NCAA and then you coupled it with the
0:32.9	Austin ruling and these state lawmakers around the NIL and it's just even more fractured.
0:41.7	And then we're at a place right now where the NCAA's authority is just, it's kind of
0:48.0	this arrayed its own authority.
0:51.2	Those Ross Deltinger cover college football for a while talking about the NCAA's uncertain
0:56.1	future and perhaps even more uncertain as we navigate the first week of Name Image
1:00.5	and Lifeness, which is going to be a big part of today's podcast.
1:03.2	We get that.
1:04.2	A couple other people connected to the Name Image and Lifeness story and some lifetvice.
1:09.5	A bunch of stuff to get to today and for those wondering where all the game on React is,
1:15.6	we have that with Bill Simmons.
1:16.6	So check out the Bill Simmons podcast where he and I do about two hours going over Game
1:20.3	One and some other stuff as well.
1:21.9	So I could still do a little bit more on it, but considering I think I just finished
1:26.3	taping it eight hours ago, I don't know that there's a lot there.
1:30.2	So I actually want to do something a little bit different today with the Name Image and
1:33.4	Lifeness news a week in.
1:35.8	What is it?
1:37.9	Who can we talk to about it?
	...

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