How Neil Would Start All Over from Scratch in 2020 | Ep. #1311

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 4 March 2020

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #1311, Neil shares what he would do differently if he had to start all over again in 2020. From his years of experience, he learned that tools tend to generate far better traffic than personal brands do, so it is worth creating or buying a tool to get quick traction. Tune in to hear how you can save time and money by going straight for a good product! TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: What We Would Do if Neil Was Starting From Scratch in 2020. [00:41] Why tools are so much better than content. [01:05] Don’t worry about building a personal brand – a product is better. [01:40] Start off with a tool because paid advertising and SEO is expensive. [01:55] How a free tool ends up generating more traffic without having to market it. [02:28] Free products market themselves and are easier to do. [02:39] Go to CodeCanyon and buy a semi-decent tool in B2B or B2C. [03:13] How Neil is now spending far more time and energy on tools. [03:50] ClickFlow is proof that tools get more attention that personal brands. [04:09] That’s it for today! [04:10] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Backlinko Brian Dean on LinkedIn Tony Robbins Gary Vaynerchuk Elon Musk on Twitter Bill Gates Ubersuggest CodeCanyon ClickFlow Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.5	Let's start leveling up your marketing knowledge with
0:14.0	your instructors Neil Patel and Eric Sue.
0:17.0	All right guys before we start we got a special message from our sponsor.
0:24.0	If you want to rank higher on Google,
0:25.9	you got to look at your paid speed time.
0:28.5	The faster your website loads, the better off you are.
0:31.3	With Google's core vital update,
0:33.0	that makes it super, super important
0:34.8	to optimize your site for low time.
0:37.6	And one easy way to do it is use the host
0:40.0	that Eric and I use, Dreamhost.
0:42.0	So just go to Dream Host or Google it.
0:44.8	Find it, check it out, and it's a great way
0:47.0	to improve your low time.
0:50.4	Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel.
0:55.0	And today this is a fun episode. We're going to talk about how Neil would start all over from scratch in 2020
1:01.0	and now I don't have to do a damn thing. Have fun Neil.
1:03.3	Yeah, I gotta do that in the last episode.
1:07.4	So, all right, so my episode is gonna be much shorter than Eric's.
1:11.3	I was having a conversation with my buddy Brian Dean,
1:13.8	who runs Backlinko.
	...

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