4.9 • 4.8K Ratings
🗓️ 7 July 2020
⏱️ 84 minutes
🧾️ Download transcript
On this episode of SimplyPodLogical, Cristine and Ben talk about influencer sponsorships, how much money influencers can make from brand deals, how sponsorships really work, and the ethics of advertising to an audience of people that look up to you.
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| 0:00.0 | Hey, what's up hello everyone and welcome back to another episode of Simply Pod logical, |
| 0:16.0 | a Simply Nailogical Podcast. |
| 0:18.5 | Happy Taco Tuesday. |
| 0:20.5 | It is Tuesday maybe. |
| 0:21.5 | Well, whenever you're listening to this happy day, today's episode is not sponsored because |
| 0:27.4 | we're talking about sponsorships. |
| 0:29.9 | That might be a conflict of interest or would it or could it have been an opportunity? |
| 0:34.3 | I don't know. |
| 0:35.4 | We might have more sponsors on this podcast. |
| 0:37.5 | Oh, how about this episode is sponsored by Simply Pod logical. |
| 0:41.1 | Please subscribe to this channel or download on Spotify or Apple Podcasts. |
| 0:46.3 | Sure. |
| 0:47.3 | I want to know. |
| 0:48.6 | So yeah, we wanted to talk about sponsorships today, mostly because we see it's a highly |
| 0:52.8 | requested topic. |
| 0:54.2 | People want to know more about it. |
| 0:56.8 | And also, I think we have some interesting context or perspective on this. |
| 1:01.4 | Since you got big on YouTube in 2016, I think the sort of landscape of sponsorships on YouTube |
| 1:06.9 | has changed a lot, mostly in terms of people's knowledge about them. |
| 1:12.2 | So I think creators have gotten a lot better at disclosing sponsorships in the last four |
| 1:16.7 | or five years. |
| 1:18.7 | And maybe more importantly, I think audiences are much more aware or knowledgeable about |
... |
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