How Meta AI got 400M monthly active users/40M daily active users, and The $1 trillion dollar business with a crappy website

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 10 September 2024

⏱️ 17 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2817, Eric Siu and Neil Patel discuss the measurement of active users, the importance of website design, the value of attending conferences, and the benefits of starting a business at a young age. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) How Meta AI got 400M monthly active users/40M daily active users (02:50) The $1 trillion dollar business with a crappy website (16:22) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Transcript

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0:00.0	Do you see how Meta has 400 million monthly active users for their AI?
0:07.7	I did not.
0:08.7	Okay.
0:09.7	And then it's, so it's 400 million monthly active users and it's about I think 40 million daily
0:15.8	active users or GAU's which is a lot right but here's the thing so the
0:19.6	information reported this but I don't know about you Neil, but have you sometimes accidentally like
0:24.7	when you're using WhatsApp or let's use Instagram you accidentally use the AI?
0:28.7	Well when you search if I'm not mistaken it's using the AI correct I don't care for
0:35.2	the AI I'm just searching for a counter username but they're probably counting it as
0:39.4	meal uses met as a high where I didn't use it and I tried using it and it's crap.
0:44.8	Yeah so the way daily active users or DA use or MAUs are measured
0:50.3	it's very contingent on the criteria, right?
0:54.0	And so one usage might count as like,
0:56.0	oh, you're a monthly actor user right there.
0:58.0	That's, you know, and wow, 400 million users,
1:00.0	that sounds like a lot,
1:02.0	and you know Facebook or
1:03.3	meta in general has billions of users so I think they're they're kind of like
1:07.9	they're they're they're PRing the numbers really high to show that they're still competing with open AI or
1:14.4	even growing faster to open AI right because sometimes it's all about perception.
1:18.6	Yeah it was just like when Meta at the time was called Facebook and they wanted to compete with YouTube.
1:25.0	So they made it where you can start putting in videos within Facebook.
	...

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