How Long Should I Wait For A Landing Page To See If It Converts Before Making Changes?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 5 August 2014

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Summary

Jeff has a great question about landing pages: how long should he wait to see if it converts before making changes? Jeff's site is http://www.salonbusinesspodcast.com/. Do you have a question about landing pages? Record it at http://www.askpat.com/. Thanks to today's sponsor, 99Designs. Go to http://www.99designs.com/pat to get a Power Pack upgrade for free. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:01.0	AskPath.com.
0:10.6	Hey, what's up everybody?
0:12.0	Pat Flynn here and welcome to episode 141 of Ask Pat.
0:15.5	Thank you so much for joining me today.
0:16.7	We have another great question from Jeff.
0:18.7	But before we get to that, I want to thank today's sponsor, which is 99designs.com.
0:23.5	You know, because working with an individual graphic designer for your graphic design needs, it's great.
0:28.2	You know, you get the one-on-one attention.
0:30.6	They're fantastic.
0:31.4	I work with a number of individual graphic designers myself for my projects.
0:35.0	However, they do come with their limitations, especially when you're first starting out, and timing is one of them. So if you want dozens of designs to choose
0:41.4	from for your next design project in just seven days, visit 99designs.com slash Pat and get a $99
0:47.5	power pack of services free. Now, let's get on to today's question from Jeff.
0:53.8	Hi, Pat.
0:54.8	My name is Jeff Demery over at Salonbusinesspodcast.com.
0:59.0	And I just have a quick question about landing pages.
1:01.1	I have a information product that I've just completed and trying to sell.
1:06.5	And there's all these factors involved with it.
1:08.8	And one of them is the landing pages.
1:10.5	And I'm just curious, when you do set up landing pages and split test them, et cetera, how long do you wait on a page to see if it does work? And I guess really the easiest way to me tell if it does work is if I just get one sale on that page. If I give it a week and I have a reasonable amount of traffic going to the page and I don't make any sales. Is it time to try a totally different page or should I kind of wait it out?
1:32.6	Or what are your thoughts on again, how long should you wait for a landing page to see if it converts
	...

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