I'm Dave Rubin and joining me today is the Baroness at the UK House of Lords and the CEO

of the Alliance for Responsible Citizenship, also known as ARC, Baroness Philippa Strod.

Welcome to the Rubin Report.

Thank you so much Dave, really great to join you.

Well, I'm very happy to have you because I will be joining you guys at the ARC conference

in London in about a week and a half or two weeks or so.

And I thought we could just chat for a few minutes about what the conference is all about

sort of how this originally came from the, I think I can say, the great mind of Jordan

Peterson, what the genesis of all of this was and what the intentions are.

So I'd love to talk to you about British politics, but I think we have to focus on that.

So can you talk about what ARC is, how Jordan got to you and where you want to go with this

thing?

Yeah, thanks Dave.

So ARC is really a movement of people who are basically saying that we've had enough

of a declineist, permacrisis, polycrisis type way of thinking.

We actually believe that there is a better story, a better way forward and a more hopeful

narrative.

And because we so believe in story, because it shapes who we are and it shapes our direction

of travel as societies, we actually want to come together to develop a better story

for our society.

But actually, when I think back to how it all started, I had invited Jordan to come and

do a talk at the think tank that I led in London.

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