5 • 673 Ratings
🗓️ 31 January 2023
⏱️ 52 minutes
🧾️ Download transcript
Should you reinvent the wheel or just go with the flow? Today I’m sitting down with Rachel Martino (@rachmartino), a content creator based in New York and the founder of Dream Life Studio, to talk about her creator journey, how she grew her affiliate income during the pandemic, built a six-figure photo studio business, and where she wants to take her business in the future.
Welcome to the Full-Time Influencer Podcast. I'm your host Tina Lee (@ofleatherandlace) I'm sharing some of my expertise and industry information, to help you decode social media, and create content that helps aspiring creatives like you become full-time influencers so you can also do what you love for a living!
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📲 Check out Rachel Martino's Socials & her offers HERE!
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👉 FREE NEW TRAINING: https://successfulinfluencer.com Save your spot now for our value-packed free training that will teach you how to explode your Instagram following and become a PAID influencer.
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Timestamps:
(2:53) Starting influencer journey on YouTube, transitioning to Instagram.
(8:06) Learning ins and outs of Instagram.
(15:58) How Rachel started paid brand deals, beginning of studio.
(20:18) Rise of Dream Love Studio, future plans.
(33:50) Transitioning out of being the face of her brand.
(43:20) Rachel’s five-year plan, style formation, quick-fire questions!
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0:00.0 | You know how there are some influences that you watch every day and you just feel like they're |
0:04.0 | really cool and you want to be their friend? Well, Rachel Martino is exactly that to me. |
0:10.0 | Rachel runs her Instagram account, Rach Martino, where she has amassed a following of over |
0:15.0 | half a million people. But she's not just a super charismatic and friendly influencer, |
0:20.0 | she's also a badass female entrepreneur |
0:22.6 | who has built an incredible business that goes beyond her own personal brand. |
0:26.6 | I sat down with Rachel to talk about the beginning of her creator journey, how she grew her affiliate income during the pandemic, |
0:33.6 | built a six-figure photo studio business, and where she wants to take her business from here. |
0:39.3 | I also filmed a separate YouTube video with Rachel showcasing her colorful studio space, Dreamloft Studio. |
0:45.3 | So definitely check that out on my YouTube channel as well. |
0:49.3 | Now, without further ado, let's get into it. |
0:52.3 | I think it is something that people don't think about as much |
0:55.4 | that you are so face forward and you have this pressure to feel like you're always on. You always |
1:02.4 | have to get on stories and people want as much as you'll give them. And again, you have to kind |
1:06.4 | of set those boundaries for yourself. It is hard because you never want to feel like, oh, I'm not doing |
1:11.3 | enough. I'm not doing things that could get me to the next level of where I want to be. |
1:17.0 | Welcome to the full-time influencer podcast. I'm your host, Tina Lee, and I'll be sharing |
1:21.3 | industry knowledge and social media tips through weekly interviews with established |
1:24.9 | creators and Q&A sessions. Our goal is to help you decode social media, |
1:29.4 | become a full-time influencer, and do what you love for a living. |
1:33.1 | Let's dive in. |
1:37.1 | Hi, I'm Rachel Martino. |
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