How Important Are Headings for SEO? | Ep. #434

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 8 October 2017

⏱️ 3 minutes

🔗️ Recording | iTunes | RSS

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Summary

In Episode #434, Eric and Neil discuss how important headings are for SEO. Tune in to learn why you should still take your sweet time on your headings and how it helps boost your website’s ranking. Time Stamped Show Notes: 00:27 – Today’s topic: How Important Are Headings for SEO? 00:35 – Headings are still important because the H1 tag still has more authority for search engines 01:12 – If your H1 tag is larger, search engine will read it as more important than the other text in your website 01:25 – Ranking zero is having a snippet above the actual organic ranking 01:39 – Have some sentences after your H1 tag 01:56 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 02:08 – Go to SingleGrain.com/giveaway to get your FREE copy 02:15 – That’s it for today’s episode! 3 Key Points: Search engines still read your H1 tag as the most important text in your content. Be sure that your heading is high quality and well thought-out. Snippets below your H1 tag will boost your ranking as it’s still read by search engines. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Get ready for your daily dose of marketing strategies and tactics from
0:06.8	entrepreneurs with the guile and experience to help you find success in any
0:11.4	marketing capacity. You're listening to marketing school with
0:14.9	your instructors Neil Patel and Eric Sue.
0:18.6	All right guys before we start we got a special message from our sponsor.
0:27.0	If you want to Rank hire on Google, you got to look at your paid speed time.
0:31.5	The faster your website loads, the better off you are. With
0:34.4	Google's core vital update, that makes it super, super important to optimize your
0:38.5	site for low time. And one easy way to do it is use the host that Eric and I use dream
0:44.5	host so just go to dream host or Google it find it check it out and it's a
0:49.3	great way to improve your low time.
0:51.6	Welcome to another episode of Marketing School.
0:55.0	I'm Eric Sue.
0:56.0	And I'm Neil Patel.
0:58.0	And today we're going to talk about how important headings are for SEO.
1:01.0	And guess what?
1:02.0	In today's day and age tech still matters in
1:05.2	SEO headings are still really important because well hey think about it your
1:10.6	H1 tags the search engines still look at them.
1:13.3	Yeah, think of an H1 tag as the title of a book. It gives someone an idea on what the book is about.
1:19.4	Similar to a search engine, H1 tag helps them determine what your page is about. Now the cool
1:24.6	part about a H1 tag is they typically have more authority than H2, H3 or
	...

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