4.8 • 793 Ratings
🗓️ 21 December 2022
⏱️ 11 minutes
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How can you increase the value of a company you own and drastically change your net worth? It all comes back to relationships.
In this podcast Ryan follows up from his previous episode, "Understanding The 3 Types Of Money - The Key To True Wealth" to give an example of "enterprise value" - the value of a company you own.
Ryan recently increased his own net worth by increasing the value of one of his companies not being increasing the cashflow, or launching new products, but by leveraging strategic relationships.
If you're ready to build a 7-figure business you can sell that doesn't eat up all of your time, watch Ryan's FREE 4-part video series - The Perfect Business
https://www.capitalism.com/perfect/?utm_source=CapPod&utm_medium=podcast&utm_campaign=episode
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0:00.0 | So my partner turns to me and goes, Ryan, that conversation just made us $4 million. |
0:09.9 | Go make more of those types of relationships. |
0:13.9 | I recently did a keynote at an event where I talked about the three types of money. |
0:18.0 | I did a whole video on the three types of money, but here's a quick synopsis. |
0:21.5 | The three types of money are cash flow. We all know what that is, that's your profits, the money |
0:25.4 | you can spend. The second is wealth. Wealth is your long-term net worth that is growing from |
0:31.2 | things that you don't have to work in, your stock portfolio, your real estate holdings, all |
0:36.5 | of the things that you've invested your money |
0:38.4 | in for the long term. If you do those two things, you come out way ahead of almost everyone. |
0:44.9 | Most entrepreneurs are obsessed with cash flow. And if you're a good entrepreneur, you take |
0:48.9 | that cash flow and you invest it for the long term. But the third type of money is enterprise |
0:53.7 | value. Enterprise value is the |
0:55.7 | paper value of your business if you were to sell it. It is the price that someone else would be |
1:01.8 | willing to pay for your entire business. Now, this is not spendable money. This is only real if your |
1:09.2 | business is sold. Here's the braingasm of it all. Most entrepreneurs |
1:13.6 | focus on those three types of money in that order. Once I make enough cash flow, then I will |
1:18.7 | invest and then I'll build the business that I really want. But the faster that you can reverse the |
1:24.0 | order and think about building a business with enterprise value, you will make the most |
1:28.4 | money and then you'll never have to worry about cash flow ever again. In this video, I'm going to |
1:33.0 | share a story with you about how we raised our enterprise value by several million dollars |
1:38.6 | with one relationship. And the best part is, it only takes a few relationships to completely change your financial |
1:46.0 | future and to raise your enterprise value to seven, eight, or even nine figures. |
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