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The Influencer Podcast

How I Laid The Foundations of My 7-Figure Brand in 6 Steps

The Influencer Podcast

Julie Solomon

Business, Marketing

4.71.5K Ratings

🗓️ 22 January 2024

⏱️ 38 minutes

🧾️ Download transcript

Summary

Hello friends! In this episode, I am going to give you a step-by-step roadmap to building and growing a brand that will give you the potential for unlimited growth. I dive deep into topics such as identifying your purpose, creating a solid brand strategy, and narrowing down on your ideal audience. I also share valuable insights on how to do market research the right way, the importance of having an email list, and why you should be creating your own products and services. This is truly a roadmap to building a sustainable and thriving brand in a crowded online space. It’s a long and daunting journey, but with the right foundations in place, you can definitely achieve unlimited growth potential in your business. Tune in to find out how! NEW!! Grab your free copy of the SUSTAINABLE AUDIENCE GROWTH Guide. The surprisingly simple way to build your audience (without having to post on social media every.single.day!) The Sustainable Audience Growth Guide teaches you a powerful and efficient way to think differently about audience growth so that you work smarter and not harder while building your brand and bottom line. This is the must-have for anyone serious about creating multiple income streams on the back of a solid social media presence. KEY POINTS: - The powerful relationship between service and abundance - Why you need a strong core influential foundation for sustainable growth - Step 1: Identify your purpose - Step 2: Develop a solid brand strategy - Step 3: Niche down and narrow into your target audience - Step 4: Give your community a place to congregate - Step 5: Create your own products and services - Step 6: Focus on growing & scaling your business - Small steps you can take if you’re not sure where to start QUOTABLES: “In order to have more abundance, you have to be of service.” - Julie Solomon “It's not always about doing more, but it's about serving your community in a way that actually changes lives.” - Julie Solomon Must Haves This Month! [KARTRA, your all-in-one marketing solution] Visit www.juliesolomon.net/kartra and use coupon code INFLUENCER for a FREE 30-day trial. [JOVI, reduce the impact of pain during every phase of the menstrual cycle] For 40% off your order, head to www.MeetJovi.com/INFLUENCER and use code INFLUENCER [HELLOFRESH, start the year off right with free breakfast for life!] Go to www.HelloFresh.com/influencerfree and use code INFLUENCERFREE for FREE breakfast for life! RESOURCES: [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

What you actually receive today is a direct reflection of the service that you're giving back to the world.

0:06.6

Welcome to the Influencer podcast. I'm your host, Julie Solomon.

0:11.2

If you found yourself here, it means you are ready to unleash the powerful

0:15.1

visionary that lives inside you, turning you into an authentic leader who creates

0:19.6

influence, impact, and change. Let's get started.

0:24.0

Hey friends, welcome back to another episode of the Influencer

0:28.0

podcast, and today I'm going to take you on a little journey

0:31.0

through the six essential steps to building and growing an influential brand with unlimited growth potential.

0:39.0

You're going to discover how identifying your purpose, creating a solid brand strategy, and communicating

0:45.8

with your ideal audience can transform your business.

0:49.3

I'm going to be sharing some invaluable insights on market research,

0:53.1

building an email list,

0:54.2

creating your own products and services,

0:56.2

just really a roadmap to success

0:58.2

and most importantly,

0:59.5

towards a sustainable thriving brand

1:01.7

that stands out in a crowded online space.

1:05.2

Now you're going to get a lot today, but if you want to deepen what we're going to be going

1:10.3

through today, I have to tell you about a free guide that I just created this year called the

1:15.8

Sustainable Audience Growth Guide. It is a surprisingly simple way to build your audience without having

1:21.9

to post on social media every single day, without having to post on social media every single day without having to try to

1:25.2

figure out how to go viral. Just all of the things that overwhelm us, this sustainable growth guide is going to be your

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