4.8 • 31.1K Ratings
🗓️ 18 March 2021
⏱️ 31 minutes
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0:00.0 | Hey, Prime Members, you can listen to how I built this early and ad-free on Amazon Music. |
0:07.0 | Download the app today. |
0:09.0 | New Year's is here, and with it brings the possibility of change. |
0:13.0 | As one behavioral scientist put it, first starts are really powerful. |
0:17.0 | So as you head into 2023, LifeKit is a great resource to help you plan your life and tackle changes, both big and small. |
0:24.0 | Listen to the LifeKit podcast from NPR. |
0:30.0 | Hey everyone and welcome to How I Built This Resilience Edition from NPR. I'm Guy Rase. |
0:36.0 | Each week on Thursday we invite entrepreneurs and other business leaders to come onto the show to talk about how they've been building resilience into their businesses this past year. |
0:47.0 | And you can join us each Thursday at 9 a.m. Pacific 12 Eastern on how I built this Facebook, Twitter, or YouTube pages to hear the conversation and ask questions as well. |
0:59.0 | And today my conversation with Lisa Baird, Commissioner of the National Women's Soccer League. |
1:04.0 | The NWSL was founded in 2012 and today it's got 10 teams across the United States. |
1:12.0 | Lisa Baird stepped in as Commissioner of the League on March 10th, 2020. |
1:18.0 | And just two days into her job, the entire multi-billion dollar sports industry went dark. |
1:25.0 | And Lisa had to make the tough decision to also shut down the soccer league. |
1:31.0 | You know, it was, it was probably the hardest thing I ever had to do. |
1:36.0 | You know, sometimes you're confronted with a decision and you know exactly what to do, even though it's incredibly hard. |
1:43.0 | That was the moment I started my job and I went out to Chicago where our offices were and it was on Tuesday. |
1:52.0 | And I remember I had come from public radio and journalism. |
1:57.0 | So we were following it as a story. |
1:59.0 | And I'd gotten a text that day from a reporter at the New York Times that I know saying, hey, what are you going to do about COVID? |
2:06.0 | And I was on my first day of work. I was determining things. |
2:09.0 | I would literally flew back to New York the next day because I had to attend the meeting. |
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