How Do You Create Expert Content When You're Not An Expert?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 14 February 2014

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today's question is one that I suspect a lot of new bloggers have struggled with. Mike asks about the best way to create content for a blog when you're not an expert. I bet you have a great question you could ask! Go to http://www.askpat.com/ Mike's new website will be at http://www.smartdogowner.com See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

Click on a timestamp to play from that location

0:00.0	AskPat.com.
0:10.6	Hey, what up?
0:11.9	This is Pat Flynn.
0:12.6	And welcome to episode 19 of Ask Pat.
0:15.9	My name is Pat Flynn.
0:16.7	And I'm here to answer your online business questions every single day.
0:19.6	And today I want to mention a resource. This is niche siteduel.com. This is where I'm documenting a process of creating website
0:26.8	from scratch. The website is foodtrucker.com. It's the site I started and I'm just showing people how it's
0:32.8	going and it's going. It's doing okay. So if you go to niche siteduel.com, you'll get all the information
0:37.8	about that and you can join others who are also creating their niche sites. And the purpose of
0:41.8	mentioning this resource is because the site that I created, this niche site about food trucks,
0:46.3	or it's actually helping food truck owners start and run their businesses, I myself am not an
0:53.3	expert at food trucks. So what qualifies me to write for this
0:58.2	audience? Well, that's what we're going to talk about today. So here's a question from Mike that sort of
1:02.8	goes along those lines and it's about creating content when you're not necessarily an expert.
1:07.7	Hey, Pat. My name is Mike Sherman. I'm starting a blog called smartdog owner.com.
1:12.6	My question is, how can I create an epic blog post or epic content series when I'm not a complete
1:19.6	expert on certain topics, and I'm not a very good writer either?
1:23.6	My problem is I'm good at finding helpful, valuable resources, like in books and magazines,
1:29.3	but I have a hard time taking these resources and putting them into my own personal words
1:34.6	and putting my own spin on it.
1:36.7	Do you have any tips for this?
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Pat Flynn, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Pat Flynn and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.