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AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

How Do I Turn Viewers and Listeners into Members?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9638 Ratings

🗓️ 20 January 2022

⏱️ 27 minutes

🧾️ Download transcript

Summary

#1205 Today we're talking to Jim from Spanish and Go, who joined us in episode 1,151. Jim and his wife and business partner, May, run a business that connects English speakers who want to travel to Spanish-speaking countries with people in those countries, to help them learn the language and culture. Unfortunately, Spanish and Go was incredibly affected by the pandemic in a not-so-great way. Jim and May had to cancel several Spanish immersion retreats they'd lined up right before the pandemic began and refund everyone who had signed up. Their YouTube ad revenue was slashed in half. And they had just started a podcast with a membership component to create some extra income. We talk about some of the things Jim and May did first in the wake of this shock. And we'll talk about the moves they've made since and where they are now. I think you'll find this one helpful if your business has been struggling lately, from the effects of the pandemic or otherwise. Show notes and more at SmartPassiveIncome.com/ap1205.

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Transcript

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0:00.0

What's up, ask pat.com.

0:10.2

What's up, everybody, Pat here, and welcome to Ask Pat.com.

0:12.5

What's up, everybody, Pat here, and welcome to Ask Pat, episode 1,2005.

0:17.5

Today, we were speaking with Jim from Spanish and Go, whose business was incredibly affected by the pandemic in a not so great way.

0:25.8

We're going to talk a little bit about that in the beginning, some of the first things that he and his wife did.

0:29.9

They have a website and brand on YouTube and now a podcast as well.

0:34.1

We're going to talk about how the podcast fits into their brand, something that was focused on during the pandemic, among other things. We're going to see exactly the moves they made

0:41.5

and where they are now. And you're going to be quite surprised. I love it. And Jim has been on the show

0:46.4

before, episode 1,151. We do get a lot into community here as well. This is sort of their next

0:52.8

steps and where they're taking things. But it's just pretty crazy to see all that can happen in a very short period of time. And he gives

1:00.4

himself some advice, too, if he could go back in time to talk him through a lot of what was

1:05.4

happening at the time when the pandemic happened. I mean, a lot of people, we go through things,

1:10.2

not just because of pandemics and worldwide things,, we go through things, not just because of

1:11.3

pandemics and worldwide things, but we go through our own, in our own little world. We have our own

1:15.2

little things that pop up that could, you know, push us one way or another, and sometimes it does

1:20.7

not feel great. And, you know, this advice could be really helpful. So I hope you enjoyed this episode.

1:24.4

This is Jim from Spanish and Go.com.

1:28.2

Jim, welcome back to Ask Pat. Thanks for coming back for another round with us.

1:31.7

Thanks for having me. It's a real honor. So for those of you who don't remember, Jim was on episode

1:37.0

1,151, Spanish and go.com. Tell us a little bit about the brand and what it does and then we'll get

1:42.8

into sort of where it's come since the last time we chatted.

1:45.8

Sure.

...

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