How Do I Test and Launch My Course When I Have Zero Reach?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 12 August 2021

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

#1182 William Barton from BootSpy.com has a really interesting question today. It's one you might have wrestled with in your own business: How do I launch something when I don't have a list or anybody out there who knows that I exist yet? How do I validate this thing? How do I ensure that it's going to work before I put all this time and effort into it? You may be familiar with a little book I wrote called Will It Fly?, which is all about how to test your next business idea so you don’t waste your time and money. We're going to discuss a lot of the principles, strategies, and techniques that I share in that book with William today. If you’re launching something, you want to build that audience and validate your idea first, so let's get into it. Show notes and more at SmartPassiveIncome.com/ap1182.

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Transcript

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0:00.0	AskPath.
0:04.0	AskPat.com.com.
0:08.0	Askpads.com.
0:09.0	Askpads.
0:10.0	What's up everybody, Pat here, and welcome to episode 1,182 of Ask Pat 2.0.
0:18.0	You're about to listen to a coaching call between myself and an entrepreneur just like you.
0:22.5	And today we're talking with William Barton from boot spy.com, as in like a spy, S-P-Y, boot spy.com.
0:30.9	He's got a really interesting question today, one that maybe you are familiar with in your own head,
0:35.2	and that is, how do I launch the thing that I have
0:37.5	when I don't have a list or I don't have anybody out there who knows that I exist yet? How do I
0:42.4	validate this thing? How do I make sure and ensure that it's something that's going to work
0:46.9	before I put all this time and effort into it? And if you know me, you know I've written a book
0:50.9	called Will It Fly? We're going to talk about a lot of the principles and the strategies and techniques that I talk about in that book with William today.
0:58.7	Whether you are launching something new or even something old, you know, you want to build that audience.
1:02.9	You want to test it first.
1:04.5	And so let's talk about it.
1:05.8	Here is William Barton from bootspy.com.
1:10.3	William, welcome to Ask Pat.
1:11.9	Thanks for joining us today.
1:12.8	Thank you for having me, Pat.
1:13.9	And I just want to say, first off, I started listening to you about three years ago.
1:18.2	And you were one of the first podcasts I started listening in the entrepreneurial space.
	...

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