How Do I Test and Launch My Course When I Have Zero Reach? [Encore Episode]

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 14 September 2023

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

In this encore episode (one of our highest-downloaded episodes EVER), pick up critical tips on validating a course or product before you go to launch.

#1182 William Barton from BootSpy.com has a really interesting question today. It's one you might have wrestled with in your own business: How do I launch something when I don't have a list or anybody out there who knows that I exist yet? How do I validate this thing? How do I ensure that it's going to work before I put all this time and effort into it?You may be familiar with a little book I wrote called Will It Fly?, which is all about how to test your next business idea so you don’t waste your time and money. We're going to discuss a lot of the principles, strategies, and techniques that I share in that book with William today. If you’re launching something, you want to build that audience and validate your idea first, so let's get into it. Show notes and more at SmartPassiveIncome.com/ap1182.

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Transcript

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0:00.0	Hey, so as you might know, we had actually Sunset Ask Pat, meaning I'm not creating any new episodes.
0:08.1	However, I wanted to bring your attention to some of our older episodes and specifically our most popular episodes.
0:13.7	And this was episode 1,182 that we're going to reshare with you, which is with William Barton,
0:19.6	who I coach through a process, to help him through
0:21.9	the idea that, well, how can you launch an online course if you have zero reach, right?
0:26.9	How do you even test and launch and validate and go through the Will It Fly process, which I talk
0:31.3	about my book, with zero reach?
0:33.4	So you're going to hear me coach William today over at bootspy.com, not boot, boot spy,
0:39.4	but just bootspy.com. And this was a great episode. So you're not going to want to miss it.
0:43.2	And remember, you can check out the entire backlog over over 1,200 episodes over at smartpassiveincome.com
0:48.3	slash ask pat. You get more answers to your burning business questions. But in this episode,
0:54.0	it's how do I test
0:55.2	and launch my course when I have zero reach and not just your course, you're anything that
0:59.2	you're launching? How do you do that when you're starting from scratch? Well, listen in. Here we go.
1:04.4	Askpap. Askpac.com.com.com.com. What's up, everybody, Patlin here, and welcome to episode 1,182 of Ask Pat 2.0.
1:19.6	You're about to listen to a coaching call between myself and an entrepreneur just like you.
1:23.6	And today we're talking with William Barton from bootspy.com, as in like a spy, s p.Y, boot spy.com.
1:32.4	He's got a really interesting question today, one that maybe you are familiar with in your own head, and that is, how do I launch the thing that I have when I don't have a list or I don't have anybody out there who knows that I exist yet?
1:43.2	How do I validate this thing?
1:45.0	How do I make sure and ensure that it's something that's going to work before I put all this
1:49.0	time and effort into it? And if you know me, you know I've written a book called Will It Fly?
1:53.7	We're going to talk about a lot of the principles and the strategies and techniques that I talk
	...

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