4.9 • 638 Ratings
🗓️ 28 September 2023
⏱️ 30 minutes
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In this repost of one of our top downloaded episodes EVER, learn how to lean into the things that make you you to help exponentially grow your business.
#1192 Today we've got a great conversation with Mike Lander from Piscari. Mike helps sales and account teams learn how to negotiate through his online courses and consultations. He's been productizing some of his services and started to diversify, but he needs help generating more income from his courses. We discuss not just how to diversify smartly, but how Mike can lean into some of his superpowers and position his digital course to generate more sales. Mike is in the B2B space, which is a little bit different from many businesses that work directly with consumers, but the strategies and principles we talk about can apply to lots of businesses. So if this Mike's situation sounds like yours, I think you're going to find some amazing information in this episode. In fact, at the very end, Mike says, "Wow, Pat, I have five or six takeaways I can implement right away." So I hope you stick around and listen to this episode, because this is one about superpowers. It's about diversification, productizing, and leaning into the things that make you you. Show notes and more atSmartPassiveIncome.com/ap1192.
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0:00.0 | Hey, so, you know, we had actually finished creating new episodes of Ask Pat, but there's so much |
0:07.9 | amazingness in the catalog. We wanted to bring forth some of the more popular episodes for you |
0:12.4 | and republish them, and this is one of them. This was episode 1,192, where we speak with Mike |
0:19.5 | Lander from Piscari, which is a B-to-B business, but specifically |
0:23.1 | we talk in this episode about how to lean into some of his superpowers and position his |
0:29.1 | digital course to make more sales. So if you've ever wanted how to, you know, take the things |
0:33.6 | that you already know and position them for an audience to generate more revenue |
0:37.8 | to get more exposure. Well, then this is definitely for you and you're not going to want to miss it. |
0:41.9 | Speaking of not wanting to miss it, there's so much in the catalog. You can go to smartpassiveincome.com |
0:46.5 | slash ask pat for even more answers to your burning questions. But for right now, let's listen in |
0:51.4 | and let's take it back with Mike Lander. Here we go. |
0:54.8 | Ask pat. |
0:56.9 | Ask pat.com. |
1:00.9 | Dot com. |
1:01.1 | Askpats. |
1:03.0 | Dot com. |
1:04.9 | What's up everybody, Patlin here and welcome to episode 1,192 of Ask Pat 2.0. |
1:29.8 | You're about to listen in, like a fly fly on a wall on a coaching call between myself and an entrepreneur just like you. And today we're talking with Mike Lander from Piscari. That's P-I-S-C-A-R-I. He helps people learn how to negotiate. And he has courses. He has consultations, he's productized some services, |
1:34.1 | he's doing pretty good at diversifying. However, the one part of his business, his courses, |
1:39.4 | he wants to have a little bit more income coming in from that. And so we discussed today how, |
1:43.9 | not just to stay diversified, but stay smart with that, but also how to lean into some of his superpowers |
1:44.5 | and how to actually position his digital course so that he can generate more sales, use it as an |
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