How Do I Present My New Niche to My Audience?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 24 October 2017

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today’s question comes from Charvee. Her niche is shifting and she’s concerned that if she begins to market her website with a new focus area, it will discourage or confuse her audience. What should she do? In this episode, I recommend checking out https://www.smartpassiveincome.com/convertkit, an amazing tool for building an email list. [Full Disclosure: I'm a compensated advisor and an affiliate for ConvertKit.] I also highly recommend checking out Episode 205 of the Smart Passive Income Podcast—https://smartpassiveincome.com/session205—a great story about how Simple Green Smoothies grew its audience on Instagram and then turned that following into a business. Do you have a question about niche marketing? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:07.0	.com
0:09.0	Hey, what's up, everybody?
0:11.5	Pat Flynn here and welcome to episode 981 of Ask Pat.
0:15.1	Thank you so much for joining me today.
0:16.9	As always, I'm here to help you by answering your online business questions five days a week.
0:20.6	And here is a question today coming from Charvey from India.
0:24.2	All right.
0:24.5	Now, here's today's question from Charvey.
0:26.5	Hi, Pat.
0:27.1	I'm Charvey from India.
0:28.3	I'm a spiritual entrepreneur and an angel card reader.
0:31.4	I just bought my domain of the affiliate link from your website.
0:36.8	Thank you very much.
0:37.6	You've been a savior.
0:39.6	I have a PayPal account where my clients pay me, but I don't have my website and that's
0:46.0	why I want to make one.
0:47.9	Now, I also have an Instagram account that I created last year with utmost love and honesty.
0:53.6	And by God's grace, it's grown from zero to 1,300 plus followers in a year last May, 28th.
1:00.8	And now on this May 28th, it's going to be like 1,400 plus.
1:05.9	And it's with utmost authenticity that I've made that.
1:10.9	The problem right now that I'm facing is that my niche is shifting from just Angel Card Reading
	...

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