How Do I Invite Guest Writers to Contribute to My Blog Without Diluting My Own Voice?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 5 March 2020

⏱️ 22 minutes

🔗️ Recording | iTunes | RSS

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Summary

When it's time to scale up, you might be considering opening your blog to guest posts. But today's guest asks, "How do I invite guest writers to contribute to my blog without diluting my own voice?" On this coaching call, I'm talking with Betty Boiron, a mom blogger and an entrepreneur just like you. She has done a great job of building an audience and getting keyword rankings at her site, mombrite.com, and now she wants to start delivering more to her audience. We discuss how to grow your blog gracefully, how to establish guidelines for guest writers and the challenges of working with guest writers.If you enjoyed today's episode and you love the format of this show and helping other entrepreneurs, can you help me convince others to listen too? All you have to do is leave a quick review and rating on Apple Podcasts (and subscribe if you haven't already). That would mean the world to me, so thank you so much!Today’s sponsor is FreshBooks, who make the best financial management software out there. It’s ridiculously easy to use and their interface is highly-visual and super-intuitive. You can actually get an unrestricted, thirty-day trial for free; just go to FreshBooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section.Buy my new book Superfans! Get tickets for FlynnCon2! See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Transcript

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0:00.0	AskPath.
0:02.8	AskPath.com.
0:04.4	Dot com.
0:07.0	Askpats.com.
0:09.1	What's up, everybody, Pat here, and welcome to episode 11110.
0:14.1	It's a lot of numbers of Aspat 2.0.
0:16.7	This is a coaching call between myself and an entrepreneur just like you.
0:19.9	And today we are speaking with Betty from mombright.com.
0:25.7	That's B-R-I-T-E.
0:27.3	She is a mom blogger who has done a great job over the years of building an audience there,
0:32.4	getting really good Google keyword research and keyword rankings for certain terms.
0:37.1	And she's building her
0:37.8	business and she wants to scale up and knows that she needs some support. And what she's looking
0:42.9	for advice on about today is related to getting guest writers to come in. But the worry is, well,
0:50.0	how do I get them to make sure that they uphold the standard that I want? They're experts in their
0:55.1	own right. But I also know that, you know, there's certain things related to Google and plus just
1:00.4	tone that matter. So all things related to having other people come into your brand to start
1:06.5	filling it out, scaling it up. And how do we do it gracefully? How do we, how do we do it with
1:11.0	sensitivity to the audience that we've built just ourselves at first and all that sort of stuff.
1:15.7	So a lot of stuff going on today. But let's dive right in. Here is Betty from mombright.com.
1:22.8	Hey, Betty, welcome to Ask Pat 2.0. Thanks for being here today. Thank you for having me.
1:32.0	Yeah, this would be a lot of fun. Why don't you tell us a little bit about yourself and what it is that you do?
	...

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