4.6 • 12 Ratings
🗓️ 23 December 2025
⏱️ 5 minutes
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Radio personality Charlamagne Tha God recently signed a $200 million deal with iHeartMedia. Now he has ambitious plans to turn his Black Effect network into the BET of podcasting.
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| 0:00.0 | Here's your Forbes Daily Briefing for Tuesday, December 23rd. |
| 0:05.5 | Today on Forbes, How Charlemagne became a Media God. |
| 0:11.0 | On a chilly night in November, radio personality Charlemagne the God |
| 0:15.6 | is roaming through the aisles of Midtown Comics in New York City, |
| 0:19.8 | captivated by the heroes and villains that shaped his childhood. |
| 0:23.7 | He says, quote, |
| 0:25.2 | Escapism at the highest level. |
| 0:27.5 | Everybody's here for a purpose. |
| 0:30.1 | Dressed in a black peacoat, a white hoodie, |
| 0:33.0 | black jeans, and tan Timberlin boots, |
| 0:35.7 | this isn't the media vigilante |
| 0:37.3 | that listeners of the |
| 0:38.3 | Breakfast Club have come to expect over the past 15 years. The 47-year-old comic book nerd |
| 0:44.5 | leafing through original graphic novels of Batman, Superman, Wolverine, and one of his favorites, |
| 0:50.6 | Luke Cage, is more subdued and introspective as he considers his public and private |
| 0:55.9 | personas. Charlemagne tells Forbes, quote, I'm like smart Hulk. When Bruce Banner learns how to |
| 1:03.0 | combine himself with the Incredible Hulk, he's smart Hulk. Then, using his real name, |
| 1:09.9 | emphasizing the second syllable of his first name, he adds, quote, |
| 1:13.5 | Um, Leonard McKelvie. |
| 1:15.3 | Charlemagne is now an extension of that. |
| 1:18.7 | But Charlemagne is the name the world has come to know over the past few decades, |
| 1:23.5 | beginning as a radio intern at Z93 in Charleston, South Carolina, |
... |
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