How can tourism become more accessible?
Business Daily
BBC
4.4 • 816 Ratings
🗓️ 29 January 2024
⏱️ 18 minutes
🧾️ Download transcript
Summary
The tourism sector could be missing out on billions by not adapting to the disabled market. However, some businesses and individuals are trying to change that.
Speaking to people in North America, Greece and Spain who are making a difference, we find out the challenges in accessible tourism and the potential revenue if things change.
We also travel to Amsterdam to meet a woman helping businesses become more accessible.
Presented and produced by Sean Allsop
(Picture: Man using a wheelchair takes a photograph with his camera. Credit: Getty Images)
Transcript
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| 0:00.0 | Hi, I'm Una Chaplin, and I'm the host of a new podcast called Hollywood Exiles. |
| 0:05.7 | It tells the story of how my grandfather, Charlie Chaplin, and many others, were caught up in a campaign to root out communism in Hollywood. |
| 0:15.3 | Hollywood Exiles from CBC Podcasts and the BBC World Service. Find it wherever you get your podcasts. |
| 0:29.3 | Tourism is one of the largest industries in the world. |
| 0:33.0 | However, it could be overlooking a massive market of consumers with accessibility needs. |
| 0:39.3 | Studies from the University of Sussex in the UK show that the European market alone is missing out on $148 billion |
| 0:47.3 | by not catering to the disabled market. |
| 0:53.3 | I'm Sean Norsop and in this edition of Business Daily, I'm looking into the world of accessibility tourism, |
| 0:59.5 | the history, how far they've come, and the people trying to make a change. |
| 1:04.6 | And the biggest challenge is still getting the businesses to understand clearly that this is something that they can do. |
| 1:11.3 | You just realize that companies are losing too much money. |
| 1:15.1 | They don't embrace the accessibility costs, the business case. |
| 1:18.1 | It's a big demographic. It's a moneymaker. It's not just about compliance. |
| 1:21.9 | It's a revenue generator. |
| 1:26.5 | I'm in Amsterdam, one of the most popular tourist destinations in Europe, with 15 million visitors every year. |
| 1:34.2 | It's a famous city full of canals and bicycles, and I'm here to meet someone helping businesses become more accessible. |
| 1:41.3 | Hello, Josephine, how are you? |
| 1:42.9 | Sorry, I'm up here and it's late. It always takes me. |
| 1:45.4 | Nice to meet you in class. This is Josephine Rees. She runs Able Amsterdam, an online site that provides |
| 1:51.7 | accessibility information about Amsterdam for wheelchair users. Josephine was in a car accident, which |
| 1:58.1 | resulted in her using a wheelchair for three years. She's walking again |
| 2:02.1 | now, but the experience has made her start up her website to provide essential accessibility |
... |
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