How Can I Leverage My Book to Support and Monetize My Brand?

AskPat 2.0: A Weekly Coaching Call on Online Business, Blogging, Marketing, and Lifestyle Design

Pat Flynn

Business Advice, Marketing, Podcasting, Getting Started, Business Strategy, Business, Small Business, Passive Income, Online Entrepreneurship

4.9 • 638 Ratings

🗓️ 17 October 2016

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today's question comes from Jeanette, who has a question about how her new book can help build her brand and monetize her website. How do I use my book to help promote my brand? What can I do to connect my book to my website? Can the book help me build my email list? Should I write a new book? You can find Jeanette's art and activity website at http://www.craftwhack.com/. In this episode, I mention SPI Episode 37 with Lain Ehmann on monetizing in a hobby niche at http://www.smartpassiveincome.com/session37/. I also mention Survey Monkey to help you to get feedback from your audience through surveys. Learn more at http://www.surveymonkey.com/. Do you have a question about leveraging your book to support and monetize your brand and website? Record it at http://www.askpat.com/.

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Transcript

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0:00.0	AskPath.
0:04.0	AskPath.com.
0:10.9	What's up everybody?
0:11.9	Patlin here and welcome to episode 715 of AskPath.
0:15.3	Thank you so much for joining me today.
0:17.0	As always, I'm here to help you by answering your online business questions five days a week.
0:20.8	All right. Now, here's today's question from your online business questions five days a week. All right.
0:21.4	Now, here's today's question from Jeanette.
0:23.5	Hi, Pat.
0:24.0	This is Jeanette from Craftwack.com.
0:27.1	It's an art and activity blog that I have.
0:29.8	And I have a book that was just released called Tangle Art and Drawing Games for Kids.
0:35.7	And while it's selling some copies, and I'm proud of my achievement, I'm not sure what to do next with it.
0:42.5	Do I just let it hang out and be a book I wrote?
0:45.1	Or is there some way to leverage this and use it to move forward in my blogging career?
0:49.5	Like, what would be a good next step to help monetize my site based on the book?
0:57.5	Do I do spin-off e-books or I'm just curious to hear any ideas you might have?
1:05.1	Thank you very much.
1:06.4	And I am a major fan of your podcasts.
1:09.9	Thanks, Pat.
1:11.1	Hey, Jeanette, thank you so much for your question. First of all, fan of your podcasts. Thanks, Pat. Hey, Jeanette.
1:11.6	Thank you so much for your question.
	...

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