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The NPR Politics Podcast

How Campaigns Work: Fundraising

The NPR Politics Podcast

NPR

Politics, Daily News, News

4.524.9K Ratings

🗓️ 24 September 2020

⏱️ 17 minutes

🧾️ Download transcript

Summary

In an ongoing series congressional correspondent Kelsey Snell looks under the hood at campaigns. From how they raise money to what they do once they have it.

This episode, Kelsey looks at political fundraising. She talks to former White House communications director Anthony Scaramucci about how you ask for those big checks from millionaires, and the head of digital fundraising for Bernie Sanders about how you get a lot of people to donate just a little bit of money over and over again.

This episode: White House correspondent Tamara Keith and congressional correspondent Kelsey Snell

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Transcript

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0:00.0

Hey there, it's the NPR Politics Podcast.

0:05.6

I'm Tamer Keat, I cover the White House.

0:07.8

I'm Kelsey Snell, I cover Congress.

0:09.7

And Kelsey today we are doing something a little bit different on the podcast.

0:13.6

For the past few weeks you have been talking to people behind the scenes, the people who

0:18.4

make campaigns happen.

0:20.0

Fundraisers, ad makers, pollsters.

0:22.7

To figure out how campaigns work, what it looks like under the hood.

0:28.0

But I thought it might be nice to start with fundraising, which has changed a lot over

0:33.5

the past decade.

0:34.7

Yeah, absolutely.

0:35.7

I talked to Republicans and Democrats who work in fundraising just to kind of get a sense

0:39.8

of where those big dollars that have been pouring into campaigns are coming from.

0:43.8

And how do you go about getting the small dollar donations that have started to become

0:48.0

really popular in campaigns?

0:49.6

Yeah, they have supercharged campaigns in a way.

0:52.1

Well, let's start with the big dollars, the traditional donations, those big checks.

0:57.8

Who did you talk to about that?

0:59.1

Well, here's a name you probably remember, Anthony Scaremucci.

1:03.4

Never forget, never forget.

1:05.0

He was the White House Communications Director for approximately 11 days.

1:09.6

Many things in time are now measured in Scaremucci's.

...

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