How Brands are Using Social Media & AI in 2026
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.3K Ratings
🗓️ 22 May 2026
⏱️ 50 minutes
🧾️ Download transcript
Summary
In this episode of the GaryVee Audio Experience, I sit down with Sean Evans, the creator of Hot Ones, at Dell Technologies World to discuss the shifting landscape of media, technology, and attention. I encourage you to bring common sense back into the boardroom and stop relying on fake reports that don't measure actualized reach. We also discuss why the "seven or eight" out of ten consistency is more valuable than a viral hit and why AI is the greatest tool for human progress in sectors like healthcare.
You’ll learn about:
The Power of "Practical Optimism"
Why Consistency Beats Virality Every Time
How to Build a Brand through Honest Value Exchange
How to Protect Your Children from the Internet
Transcript
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| 0:00.0 | We chase no virality as a marketing agency. |
| 0:03.4 | And I show them that it does not correlate |
| 0:05.8 | to business results the way you would think. |
| 0:08.6 | In fact, it's really profound. |
| 0:10.6 | Your seven and eight statement was very important. |
| 0:14.0 | I hope a lot of people heard that. |
| 0:15.5 | It is hitting singles and doubles as often as possible |
| 0:19.3 | instead of striking out or always trying to hit |
| 0:21.6 | a grand slam. |
| 0:22.6 | I would show your kids, here are 9 million people that went viral for a second, because |
| 0:27.6 | there's 9 million examples of virality over the last 15 years, that literally a month later |
| 0:33.6 | led to nothing. |
| 0:34.6 | Nothing was created and nothing was meaningful and then make them sit down and watch Star Wars |
| 0:39.3 | and explain why this piece of content led to a trillion dollar outcome. |
| 0:45.3 | It's about education, it's about having real conversations. |
| 0:49.3 | This is the Gary Vee Audio Experience. |
| 0:53.3 | Welcome Gary and Sean to Dell Technologies World. |
| 0:57.5 | Thanks so much for having us. |
| 0:58.9 | Thank you so much. |
| 0:59.5 | Awesome to have you here. |
| 1:01.1 | All right, so we know all of you come to Dell Technologies World to learn and to be entertained, |
| 1:06.8 | and we are so confident the session is going to do both. |
... |
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