How brands and creators are fighting for your attention — and your money

Decoder with Nilay Patel

Vox Media Podcast Network

Technology, Business

4.3 • 3.2K Ratings

🗓️ 15 September 2025

⏱️ 65 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This is Hank Green, the cofounder of Complexly. I’m back for my second guest hosting spot here on Decoder while Nilay is out on parental leave. Today, I’m talking with Digitas CEO Amy Lanzi, who runs a major marketing and ad agency. You might remember Amy; Nilay interviewed her for Decoder live at an event in New York City almost a year ago. But Nilay, who runs what might be the last website on Earth, has a very different perspective on the world of digital marketing than I do. So as a career YouTuber, I had a lot of questions for someone in a position like Amy’s. Links: Digitas unveils new generative AI platform, Digitas AI | Digitas Amy Lanzi on steering Digitas through the demands of modern marketing | Sightly Introducing Reddit Community Intelligence | Reddit Digitas North America announces Amy Lanzi as CEO | Digitas Credits: Decoder is a production of The Verge and part of the Vox Media Podcast Network. Our producers are Kate Cox and Nick Statt. Our editor is Ursa Wright. The Decoder music is by Breakmaster Cylinder. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Transcript

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0:54.9	long emails.
0:57.4	Ooh.
0:59.4	Leaving all the time in the world for the things you actually want to do.
1:02.6	No offence, James.
1:03.8	Get a new Dell AIPC at Dell.com.uk slash AIPC.
1:09.3	Dell.
1:10.0	How those ahead, stay ahead.
1:15.4	Here is a big existential question for every media company today.
1:20.6	Do they fight the AI tech overlords or do they just take their money?
1:25.3	So far, most of them are taking the money, but a few are fighting.
1:29.5	One of them is Zip Davis.
1:31.9	This is Peter Kafka, the host of channels.
	...

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