How #BamaRush Took Over TikTok

ICYMI

Slate Podcasts

Entertainment News, News, Tech News, Society & Culture

3.8 • 678 Ratings

🗓️ 14 August 2021

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

For many TikTok users, it’s been impossible to escape #BamaRush, the week of sorority recruitment at the University of Alabama. On today’s episode, Madison and Rachelle explain, how rush week actually works, why it’s flooded our feeds, and what its popularity says about whiteness, wealth, and class on the app. Podcast production by Daniel Schroeder and Derek John. Support ICYMI and listen to the show with zero ads. Sign up to become a Slate Plus member for just $1 for your first month. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Is anybody else way too old?
0:07.1	It has too many kids to be this invested in Bama Rush TikTok.
0:13.0	Hi, I'm Rachel Hampton.
0:14.8	And I'm Madison Malone Kircher.
0:16.3	You're listening to I-C-Y-M-I.
0:18.3	In case you missed it.
0:19.6	Slate's podcast about internet culture.
0:21.4	Oh my God, don't do that. You're not from the South. I just had to get it out of my system.
0:27.1	Rachel, you want to tell us a little about your O-O-T-D, your after the day?
0:32.2	I absolutely love to. My shirt is from L-Train Vintage. The shirt under it's from American Eagle. The tattoos
0:41.0	from when I was kicked out my apartment for six months because I didn't have a fire escape
0:45.2	and didn't have to pay rent. And my earrings are just normal. What about you? I'm not going to do it in the accent.
0:56.1	My sports bra is from Target seven years ago.
0:59.4	My earrings are just AirPods, jeans from Madewell, Birkenstocks from
1:04.6	Birkenstock?
1:06.3	This is harder than I thought it was going to be.
1:09.0	Also, you wearing jeans in this heat?
1:10.9	I'm impressed.
1:12.6	They're very stretchy.
1:15.6	All right, in case you couldn't tell, it's rush week, y'all, which means I may or may not
1:21.7	slip into the southern accent.
1:24.4	And because it's rush week, we've been waiting for you all summer and we're so
	...

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