How Apple Lost to the EU
The Journal.
The Wall Street Journal
4.2 • 5.8K Ratings
🗓️ 13 September 2023
⏱️ 18 minutes
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| 0:00.0 | Yesterday in Cupertino, California Good morning. Welcome to Apple Park. |
| 0:13.3 | Apple CEO Tim Cook revealed the new iPhone 15. It comes with a bunch of shiny new features. |
| 0:20.5 | 5X telephoto camera. The fastest chip ever in a smartphone. A customizable action button |
| 0:27.4 | in titanium for a durable, light and stunning finish. But our colleague Kim McRail was watching |
| 0:34.6 | for one thing in particular. I was very interested to see what Apple would be doing when it came to |
| 0:40.9 | the little hole on the bottom of the phone, which is where you plug in your cord to charge the phone. |
| 0:46.5 | How is this new phone going to be different in terms of that port? What's different this time |
| 0:53.4 | is that the phone that's coming out will actually have, for the first time, for an iPhone, a USB-C port. |
| 1:00.6 | The U in USB-C stands for Universal, which means Apple's newest phone will finally work with |
| 1:07.1 | the same charging cables its rivals use. But this tweak didn't exactly come from Apple's |
| 1:16.4 | designers. Probably at least some of the credits goes to some bureaucrats in Europe. |
| 1:24.3 | And those bureaucrats have been busy. New laws from the EU are about to cause a tsunami of changes |
| 1:31.0 | for big tech. And Apple's new iPhone port is a sign of things to come. |
| 1:37.9 | This free design is actually almost a perfect example of the way that rules that are set in the EU |
| 1:44.6 | and Brussels ripple out to the rest of the world. And I would say this is just the beginning of |
| 1:49.8 | big global changes for tech. Welcome to the journal, our show about money, business, and power. |
| 1:58.7 | I'm Jessica Mendoza. It's Wednesday, September 13th. |
| 2:07.4 | Coming up on the show, from cords to content moderation, |
| 2:11.4 | Europe's regulators are taking on big tech and winning. |
| 2:30.1 | Last year, at the Wall Street Journal's tech live event, columnist Joanna Stern spoke with |
| 2:35.4 | two Apple execs onstage about a charged topic. |
| 2:39.3 | I called you both here to talk about really a big problem. It's a global crisis at this point. |
... |
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