How $100M Money Models Broke the Internet | Ep 895
The Game with Alex Hormozi
Alex Hormozi
4.9 • 4.8K Ratings
🗓️ 4 September 2025
⏱️ 56 minutes
🧾️ Download transcript
Summary
In this special episode of The Game, Alex (@AlexHormozi) shares the full livestream presentation from the record-breaking launch of his new book $100M Money Models. He explains why cash flow is the lifeblood of every business, how better money models remove growth limits, and the four mechanisms that make businesses impossible to kill.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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Transcript
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| 0:00.0 | So here's what it looks like when it's right. |
| 0:02.0 | If you make more offers and more people buy them, |
| 0:04.5 | you make more money. |
| 0:06.5 | If you make more money, you can use it to get more customers. |
| 0:09.5 | If that money comes faster, the faster you can get even more customers. |
| 0:13.5 | But what if you make your customers twice as valuable, |
| 0:17.0 | get twice as many of them, and they pay you twice to speed. |
| 0:25.0 | Well, guys, the rumors are true. |
| 0:30.0 | We broke the all-time nonfiction, fast-selling book launch record ever. |
| 0:36.1 | Money models, as of right now, is the number five on the all-time, all-book list, |
| 0:41.3 | only topped by Harry Potter, 45, 6 five six and seven which is pretty insane and so i just want to say thank you guys and so i want to take you guys through the |
| 0:46.0 | presentation that broke the Guinness world record for a bunch of you guys who missed it i got a zillion |
| 0:50.7 | dms let's party all right i'm alex Shamozy. Welcome to my $100 million money |
| 0:55.7 | model's book lunch event. If you're anything like me, you know that businesses need money to grow. |
| 1:00.3 | So I'm going to show you the art of getting more customers to spend more money in less time again |
| 1:05.2 | and again. But I want to warn you, this isn't a promise that you're going to become rich, |
| 1:10.0 | fabulous or fabulously rich or get |
| 1:11.6 | any other result. Everyone is different. Scaling your business like everything else in life worth |
| 1:16.0 | doing involves risk. And most people do nothing at all, so your results will vary. So if you see |
| 1:21.4 | text like this at the bottom of the screen, it's there to remind you of that fact. And that's why I make |
| 1:25.9 | free content every day to help you, the entrepreneur, to scale your business and make your results as good as I reliably can. |
| 1:31.5 | And in the spirit of that, this is the biggest free book launch event to help entrepreneurs |
... |
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