URGENT! Exclusive Invite: Join Premier Coaching for FREE! You read that correctly, Premier Coaching for the first 30 days is 100%, no strings attached FREE. Here is what you get: DISC Personality Test, Seller and Buyer Scripts, Presentations, Lead Generation Systems, Market Shift Plan, Real Estate Treasure Map, Members Only Community Groups (and a ton more). The best part is you will have a DAILY Live Coaching Call with a Harris Certified Coach. Yep, you read that correctly….every weekday you will attend a semi-private coaching session with your coach. All of this is 100% FREE. Of course, you want to join Premier Coaching. There is Zero Risk and joining costs you nothing. This is the Real Estate Success system you need in this quickly changing market. Join Premier Coaching NOW, 100% FREE 30 Day Access! This is part 3 of '12 Step Realtor Survival Guide'. Is there a housing bubble that is popping that will result in a housing crash? No Doubt, The real estate market is shifting and this new market will demand a new mindset and skill set. On this real estate coaching and training podcast, you will learn the 12 step real estate market survival guide.  This podcast series, 12 Step REALTOR Survival Guide, is based on coaching client and podcast listener feedback. Its abundantly clear that brokers and agents are feeling uncertain and perhaps, fearful.  The old market allowed the industry to be deluded into believing that drilled-down skills were a thing of the past. In the old market agents (and brokers) spent BILLIONS of dollars on mostly dubious things (no way to truly know if the effort/ money spent was working to produce the desired result.)such as Buying Buyer Leads, Branding, Marketing, Paid Lead Generation, Team Building, Social Media, and becoming an Influencer. In other words, agents never had to accept the reality that if you want long-term increasing levels of success that you must do what you don't want to do when you don't want to do it at the highest level. Note: The tale of Twitter. According to Elon Musk 25% + of all accounts on Twitter are fake. Fake meaning they are not humans, but software aka bots. These bots comment on posts, they are designed to perform as if they were humans. This should send chills down the spines of all agents and brokers who believe in online-based branding. Why? Agents (and millions of businesses) were perhaps duped into spending money on 'impressions'. The story went something like this: Branding, marketing company: "Invest $10,000 dollars into 'building your brand' on social. Over time your 'brand' will allow you to better leverage time and people will see you as the expert, you as the go-to for their real estate needs". Sound familiar? Of course, it does because 1000s of companies have been selling some form of branding to agents for well over a decade. Why is branding largely (if not completely) a total waste of money? Let's say an agent invested (wasted) money on Twitter to 'build their brand'. Twitter then exposed your branding to its users. Users saw the agents 'branding'. No action followed. No clicks to go here or there. The agent was relying on the Twitter algorithm, to tell the truth about how many impressions were actually happening. What is the value of an 'impression in the first place if there is no action that follows? Now, what value is an impression if the accounts were fake? Bots 'saw' the impression and the agent was charged?