You're listening to Giraffe King's Network.

This is the Don Levittar Show with this two-gots podcast.

Some incredible news here are the ratings fronts

with the Chiefs game from this past Sunday.

I'm reading a tweet here from Fox Sports PR.

And week three's National NFL on Fox window ranked first

among females 12 to 17 females 18 to 34 females 18 to 49

and F2 plus demos this week, which is absolutely incredible.

That was the Chiefs game.

It was the game everyone was watching.

And I cannot believe those numbers.

Those numbers are fascinating.

We talked a couple of years ago about how football

would have to make and was making a marketing push toward moms

because the pipeline needs the bodies of their boys.

And the dangers of the game make it so that if parents

don't want their kids around the game because it's too dangerous for kids,

the NFL we saw the business of the NFL moved to marketing toward women

and moms because please, please don't take away

the future meat and bodies that we need to throw into this machine.

And all you got to do is throw a pop star into the mix

who's got legions of fans who will discover who Travis Kelsey is

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