If the first 50 years were an experiment, to prove that a business could be

responsible and successful, turns out it's not just possible. It's profitable. So

what's next? What's next is simple. It's human power and it's finding the joy

in doing difficult things. What's next is turning capitalism on its head and

putting all our money where our mouth is. What's next is unstoppable. For nearly

50 years Patagonia has given a damn about people and the environment. Find

more at Patagonia.com slash stories.

You're listening to the Dirt Pack Daries, a production of duct tape-len beer with

additional support from Kuwait because you love your bike. AG1, foundational

nutrition that supports whole body health and aura frames. The Wi-Fi connected

digital picture frame.

I was rocketing down to the belay ledge below and I bounced off the ledge and

fell for maybe another 15 feet before all of a sudden I stopped and I couldn't

figure out why I stopped because I thought I should have fallen longer and I

was certain I was paralyzed. My legs were totally limp and I was hanging

there upside down and the only thing that was stopping me from falling 160 feet

headfirst into the towels below was this rope that was wrapped around my foot.

This is Craig Gorder and I just remember the first thing that came into my

head was how am I going to tell my climbing partner and current crush that I

just shit my pants when I fell and the second thing was I was really excited I

didn't have to go into work on Tuesday and then the gravity of the situation I

think finally hit me and I thought I was going to die but I don't really

...