Holly, Jolly Marketing: 2024 Edition

Savor

iHeartPodcasts

Society & Culture, Food, Places & Travel, Arts

4.2 • 1.5K Ratings

🗓️ 25 December 2024

⏱️ 39 minutes

🔗️ Recording | iTunes | RSS

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Summary

Ah, the holidays! Because nothing is cozier than a marketing campaign, Anney and Lauren have brought the gift of the season’s weirdest food & beverage industry gimmicks once again. Get ready to deck those hot dogs.

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Transcript

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0:00.0	Once upon a time, Amazon Music met audiobooks and listeners everywhere rejoiced.
0:05.8	Oh yeah.
0:06.6	Because now they could listen to one audiobook title a month from an enormous library of popular audiobook titles, including romanticity,
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0:19.3	Suddenly listeners didn't mind sitting in traffic or even missing their
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0:28.4	listening. Terms apply.
0:41.0	Hello and welcome to Savor production of IHeart Radio.
0:41.7	I'm Annie Reese.
0:42.9	And I'm Lauren Boglebaum.
0:47.5	And today we have an episode for you about holly jolly holiday marketing.
0:48.9	Yes.
0:50.3	I think it's a tradition.
0:51.2	It is now. I think we do this every year.
0:52.4	Yeah, because as it turns out, brands never stop being really wacky in questionable yet festive ways.
1:03.3	Indeed.
1:04.4	It is the most wonderful time of year for that, for holiday marketing.
1:08.7	However, I have to say, I didn't find as many completely wacky ones this
1:12.4	year, but I found a few that balanced it out with being so wacky. Yeah. That I'm like, okay.
1:20.2	You're like, well, on the whole of it, this is all still pretty weird.
1:29.4	Yeah.
1:32.2	Oh, my goodness, that is a true statement.
	...

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