4.8 • 1.9K Ratings
🗓️ 14 March 2018
⏱️ 29 minutes
🧾️ Download transcript
Everyone wants to write a hit, own a hit, be in a hit. And the rest of us want to watch, read and engage with hits. But where do hits come from? And how?
Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 19 books and a long-time entrepreneur, freelancer and teacher.
You can find out more about Seth by reading his daily blog at seths.blog and about the workshops at akimbo.com.
To submit a question and to see the show notes, please visit akimbo.link and press the appropriate button.
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0:00.0 | Welcome to Hitzville. We live in a culture where it seems as though everyone wants to find a hit, buy a hit, share a hit, and most of all make a hit. But what exactly is a hit? Hey, it's Seth and this is a |
0:21.9 | Kimbo. |
0:23.0 | And now a word from Zipp recruiter, our presenting sponsor. |
0:31.0 | What does Passion Fruit have to do with testing for passion? |
0:35.2 | Hey there, I'm Ian Siegel and I'm the CEO and co-founder of Zip Recruiter, |
0:39.4 | the smartest way to hire. |
0:41.0 | Being an entrepreneur and owning a business has been a dream of mine since I was a kid and I've learned a lot of interesting things while turning that dream into a reality. |
0:48.0 | Like how Passion Fruit can help you find passionate employees. More on that later in the show. |
0:53.5 | I founded Zip Recooter because I knew there was a smarter way for businesses to find |
0:57.1 | talent. |
0:58.1 | Today, companies of all sizes and industries use Zip Recooter to fill their hiring needs. And if you're hiring now, you can try Zip recruiter for free at zip recruiter.com slash Seth. |
1:07.3 | 80% of employers who post on zip recruiter get a quality candidate through the site in just one day. |
1:12.1 | So try it for free at zip recruiter. |
1:14.0 | com slash Seth. See you later in the show. A long time ago guy named George |
1:19.4 | Zipf decided to count all the words in a bunch of books. |
1:25.0 | Add them all up. |
1:27.0 | See which ones showed up the most often. |
1:30.0 | No surprise, the word the, |
1:32.0 | shows up the most, followed by of, and then and, |
1:38.0 | you probably could have guessed that. |
1:40.0 | What's really interesting, though, is that the most common word shows up twice as many times |
1:47.6 | as the second most common word and three times more than the third most common word, four times more than the fourth most common word. |
... |
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